Multicultural.com is the home of Multicultural Marketing Resources, Inc (founded by Lisa Skriloff in 1994) and is a marketplace for companies and agencies to find resources, make connections, promote their programs and services and interact with each other and us.

PRODUCTS AND SERVICES OFFERED BY MMR

  • Experts Directory
  • Email Blasts
  • Event & Webinar Listings
  • Event Planning/Guest Invitation Services
  • Speakers Showcase
  • Sponsorship of a Market Authority Page
  • Recruitment – Job Postings and Candidate Referral
  • Membership
  • Press Referrals
  • Banner Advertising
  • Books & Reports
  • Professional Development Courses
  • Marketing Services & Consulting Packages
  • Services for Corporate Multicultural Brand Marketers
  • Services for Multicultural Expert Agencies and Companies
  • Services for Associations and Organizations
  • Research Services

Read on to learn about each opportunity.

Experts Directory

List your company in the Multicultural Experts Directory Online to reach corporate brand marketing executives looking for agencies, research firms, media and other resources they need to reach the Hispanic, African American, Asian American, LGBT and other consumer markets as well as journalists looking for experts to interview. Learn more about Experts Directory

Featured Expert Profile in Experts Directory includes company profile in the online directory, solo eblast and newsletter profile. Fee is $1,500/12 months

Simple Listing in Experts Directory includes listing with logo, tagline, address & contact info. Fee is $650/12 months

Ready to join? Visit our Shop page to place your order.


Email Blasts

Distribute your press releases/company news via MMRNews to over 9000 subscribers including brand marketers, multicultural agencies, human resources, supplier diversity and procurement officers, and industry influentials and archive them at Featured Articles.

Send a solo eblast on any day or add your mini blurb within our regularly scheduled issues of MMRNews (Multicultural Marketing News). Learn more about Email blasts

Solo Eblast includes logo or photo, contact info, social media links, article content (typically 300-500 words) sent to multicultural list. Buyer selects date. Copy Must be Approved in advance. Fee is $850 per eblast

Solo Eblast + Press List Distribution includes logo or photo, contact info, social media links, article content (typically 300-500 words) sent to multicultural and press lists. Buyer selects date. Copy Must be Approved in advance. Fee is $1,175 per eblast

Blurb within Multicultural Marketing News includes 150-word advertorial of your company news or profile within any issue (mini press release). Buyer selects date within our Editorial calendar. Fee is $425 per blurb.

 

View Examples of Types of Eblasts

Eblast Topic Suggestions for Ad Agencies

Eblast Topic Suggestions for Conference producers

Ready to sign up? Visit our Shop page to place your order.


Event & Webinar Listings

We work closely with conference organizers to boost attendance, find expert speakers and generate sponsorships. Conference companies can send blast e-mails via MMRNews, profile their events in the pages of Multicultural Marketing News, be featured in the Calendar of Multicultural Events and send their brochures using our mailing list services. MMR compiles a comprehensive listing of multicultural marketing and diversity focused conferences and events around the globe, as well as consumer events targeting ethnic audiences that are available for sponsorship. The calendar is continually updated and provides listings and contact information for conferences, seminars, expos, benefit galas and other industry events. Learn more about Events and Webinar Listings

Featured Event Listing includes listing with event title, date, description with content, photos or gallery, links out to event site. Fee is $425 per listing (from date of payment through date of event) 

Simple Event Listing includes listing with event title, date, location, one link out to event site. Fee is $100 per listing (from date of payment through date of event)

Ready to sign up? Visit our Shop page to place your order.


Event Planning/Guest Invitation Services

MMR can work with you on every element of your conference or private guest event or just selected elements such as invitations and RSVP list management. Tap into our rolodex of executives to add to your invitation link to in person events or for webinar audience building.

Here are some of the tasks we can undertake: 

  • Invitation (review designed invitation for proofing or feedback, write email invitation)
  • Guest List (discuss criteria for guest list, select names and send you the list for approval, select additional names as necessary, send invitations and follow up emails, send event details to rsvp list)
  • Pre-Event (design and print a nametag for each attendee, prepare check-in list, coordinate materials for gift bag, such as flyers, samples, chocolates/gift, marketing materials, assemble goody bags)
  • At the event (staff check-in table, take photographs, hand out goody bags)
  • After the Event (post photos on website and social media, thank you notes to attendees, follow up, e. g., send note or goody bag to those who could not attend)

Email Lisa Skriloff, President at lisa@multicultural.com or call 212-242-3351 for more info.


Speakers Showcase/Press Experts

The Speakers Showcase features multicultural marketing and diversity experts who are available for speaking engagements and press commentary. Companies can find speakers for internal workshops and corporate presentations, as well as conferences and events and ERG programs. Press can get in touch directly with each expert or work with Lisa Skriloff to arrange interviews. Learn more about Speakers Showcase

Speaker Profile in Speakers Showcase includes listing with headshot, address & contact info, and descriptive content. Can have videos and/or photos. Fee is $825/12 months

Ready to join? Visit our Shop page to place your order.


Sponsorship of a Market Authority Page

Sponsorship of a Market Authority Page includes banner ad (300 pixels wide x 600 pixels tall), content related to Multicultural/Diversity Topics and Selected Markets (suggested length 500 words), solo eblast. Fee is $6,000/12 months

Ready to join? Visit our Shop page to place your order.


Recruitment

Job Postings 

MMR’s Job postings offer companies with openings in multicultural marketing, communications and diversity a way to reach high-caliber candidates and publicize their employment opportunities to diverse professionals in the communications industries. Learn more about Job Postings

30-Day Career/Job Posting includes posting with logo, address & contact info, descriptive content. Can have videos and/or photos. Fee is $125/30-day listing, $295/60-Day listing and $395/90-Day listing

Ready to sign up? Visit our Shop page to place your order.

 

Candidate Referral

MMR’s recruitment division helps corporations who are serious about hiring senior level professionals in multicultural marketing and diversity, as well as diverse candidates for any top positions in marketing, public relations and communications, find the right executive. Companies can call on MMR to tap into its network of contacts in the industry – a “rolodex” compiled based on 27+ years since the founding of Multicultural Marketing Resources, Inc. – for specialized high-level recruitment searches.

Recruitment services on a consulting basis can be a mini search i.e. simply provide you with a list of suggested candidates for your own outreach or we can then send your job description to the approved list. Fees are based on an hourly or project rate. Learn more about Candidate Referral

Email Lisa Skriloff, President at lisa@multicultural.com or call 212-242-3351 for more info.


Membership

Become a Member of multicultural.com to take advantage of consulting services of Multicultural Marketing Resources, Inc. or promotion for your company or an individual.

Choose from an experts directory listing or speakers showcase listing or consulting project (5 hours). Fee is $1500 for 12 months

Ready to sign up now? Visit our Shop page to place your order.


Press Referrals

Reporters often call us looking for sources for stories regarding diversity and multicultural marketing. When reporters call us, we refer them to you. Fee is $600 for 5 referrals to be used over a year or sooner.

We also offer proactive press pitching with eblasts to the press list such as this example: Expert Press Resource for Commentary on Workplace/Diversity issues for women 

If you participate in any of our other programs, let us know if you would like to be informed about stories in the works and reporters who need experts to interview (complimentary service). You can then decide to pass or be connected to the reporter. View examples of requests

To learn more about or to participate in the Press Referral Program, please contact Lisa Skriloff, President, Multicultural Marketing Resources, Inc. at  lisa@multicultural.com.


Banner Advertising

We place the following ad sizes on home or interior page based on availability.

  • 970 pixels wide x 90 pixels tall. Fee is $600/30 days (home page) or $300/30 days (interior page)
  • 970 pixels tall x 250 pixels tall. Fee is $600/30 days (home page) or $300/30 days (interior page)
  • 300 pixels wide x 250 pixels tall. Fee is $300/30 days (home page) or $250/30 days (interior page)
  • 300 pixels wide x 250 pixels tall. Fee is $300/30 days (home page) or $250/30 days (interior page)

Ready to sign up? Visit our Shop page to place your order.


Books & Reports

Authors can promote their Multicultural/Diversity themed Books and the link will go directly to Amazon Sales page. Experts and/or consultants can promote Reports or White Papers or Tips documents. The link can go directly to an existing Expert Profile or out to external website. Fee is $100/12 months

Learn more about Books & Courses

View our Recommended Books and Courses

Ready to sign up? Visit our Shop page to place your order


Professional Development Courses

List your course in the Events Calendar with a repeat on the Courses page. Fee is $425 for Featured Event Listing or $100 for Simple Event Listing

Ready to sign up? Visit our Shop page to place your order


Marketing Services & Consulting Packages

Multicultural Marketing Resources, Inc. offers the consulting services of Lisa Skriloff, President, and team, to help with a wide range of tasks designed to help corporations and agencies plan and carry out multicultural marketing and diversity initiatives. We prepare reports and make referrals and distribute RFPs. We also offer advertising opportunities on multicultural.com and in our newsletters and make connections for speaking engagements, candidate placements or simply introductions. Consulting packages allow you to order a tailored package of services to suit your needs.

Custom Package 1 includes MMR consulting time of 10 hours or discount package to include: company profile in Experts Directory (regular price $1,500), one solo eblast (regular price $850), one Speakers Showcase profile (regular price $825) and additional bonuses in newsletters and press referrals. Fee is $2,500

Custom Package 2 includes MMR consulting time of 20 hours for a fast track project or over 3 months or discount package to include: company profile in Experts Directory (regular price $1,500), 5 solo eblasts (regular price $850 per eblast), one Speakers Showcase profile (regular price $825) and additional bonuses in newsletters and press referrals. Fee is $5,000

Custom Package 3 includes MMR consulting time for a fast track project of 50 hours or over 6-12 months or discount package to include: company profile in Experts Directory (regular price $1,500), 5 Solo eblasts (regular price $850 per eblast), one Speakers Showcase profile (regular price $825) and additional bonuses in newsletters and press referrals plus additional services as needed, such as: writing press releases, nominating for awards, proposing for speaking engagements, introductions to potential clients, other tailored services as requested. Fee is $12,000

Ready to sign up? Visit our Shop page to place your order


Services for Corporate Multicultural Brand Marketers

MMR provides both consulting and free services and resources to help corporate executives plan and carry out multicultural marketing programs to reach Hispanics, African Americans, Asian Americans, Native Americans, the Canadian multicultural market, women, LGBTQ consumers and people with disabilities as well as diversity initiatives.

Free Services:

  • We distribute your RFPs to multicultural ad agencies, research firms, translation companies, ethnic media, multicultural PR firms, diversity consultants, among others
  • View all experts at Experts Directory or use the online Find an Expert search tool
  • We can suggest and connect you with multicultural and diversity speakers for your internal meeting needs (i.e., marketing dept, ERG events, etc.)
  • Free subscription to Multicultural Marketing News emailed to your inbox from MMRNews@multicultural.com
  • We can recommend upcoming multicultural and diversity conferences to attend or sponsor for professional development or to engage with multicultural consumers
  • Phone consultation (Most popular topic: May I pick your brain?)

 

Consulting Services (project fee based):

  • Prepare a briefing document on multicultural marketing in your industry, find published articles about competitors
  • Recruitment services and job postings
  • Write and distribute your press releases to the multicultural marketing industry via MMRNews
  • Feature your company in our advertorial products, i.e., Multicultural Marketing News
  • Help secure speaking engagements for you, to raise executive profile
  • Suggest industry awards to enter, write nominations and acceptance speech

Services for Multicultural Expert Agencies and Companies

MMR provides both consulting and free services and resources to help ad agencies, research firms, translation companies, multicultural PR firms, diversity consultants and ethnic media with expertise in the Hispanic, African American, Asian American, Native American and the Canadian multicultural market,  women’s market, LGBTQ consumers and people with disabilities gain visibility for their services leading to business development.

Free Services:

  • Free subscription to Multicultural Marketing News emailed to your inbox from MMRNews@multicultural.com
  • Calendar of Recommended Multicultural Conferences and Diversity Events
  • Consultation by phone or email about events, the industry, making connections

Services for Associations and Organizations

  • Promoting your events in our Calendar of Recommended Multicultural and Diversity Events
  • Disseminating your press releases via our newswire, MMRNews
  • Consulting on themes
  • Suggesting topics and speakers for your events
  • Connecting you to particular sponsors, advertisers, underwriters and attendees by distributing your announcements via multicultural industry influentials list of MMRNews.

Research Services

We can access and compile in-depth information on each niche market, as well as relevant articles and information on best practices. We can provide a report or information on specific ethnic and cultural groups, Census and demographic information, books on the current trends in multicultural marketing, and studies on consumer buying habits and buying power.

See examples of completed projects

Email Lisa Skriloff, President at lisa@multicultural.com or call 212-242-3351 for more info.


Other services include:

  • writing services, such as ppts, briefing memos and press releases
  • outplacement services to multicultural marketing executives
  • suggesting candidates for open multicultural marketing and D&I positions
  • ghostwriting ppt presentations
  • providing a list of speakers for Dept. meeting/ERG event
  • preparing a briefing document about specific marketing needs, industry information and activity by competitors available online
  • finding answers to those questions you don’t have time to research
  • sending you a list of specialist multicultural ad agencies, research firms, translation companies
  • routing your RFP
  • sending you a list of recommended multicultural and diversity conferences to attend/sponsor

 

View our rate sheet:

Products and Services Price List

View our spec sheet

View our company Capabilities Statement

View our Media Kit

Read MMRNews Subscriber / Audience Fact Sheet

Subscribe to Multicultural Marketing News (MMRNews)