Multicultural.com is the home of Multicultural Marketing Resources (founded by Lisa Skriloff in 1994) and is a marketplace for companies and agencies to find resources, make connections, promote their programs and services and interact with each other and us.

Frequently Asked Questions

  

How can I be featured on multicultural.com?

You can purchase a listing if you have a multicultural or diversity related company, speaker, event or book you would like featured on multicultural.com or in MMRNews (Multicultural Marketing News) or a job or course to post.

 

How much does it cost to be featured?

Prices for each section of the website are provided on the Order Here form. Read about each section below.

 

How can my company be featured in the Experts Directory (The Source Book of Multicultural Experts Online)?

You can purchase a listing to feature your company in the Experts Directory and it will appear here and In our Members Directory and on the home page on a rotating basis, as well as in our Meet the Experts newsletters. The fee is $1500 for one year. Learn more here. Purchase your listing here and upload your company description, logo, list of services, contact info and more.  Your annual listing includes one free eblast dissemination of your announcement to subscribers of Multicultural Marketing News.

 

Who visits The Source Book of Multicultural Experts Online?

Visitors include:

  • Corporate marketing executives who are subscribers to our newswire, MMRNews.
  • Multicultural marketing professionals at general and ethnic advertising agencies, PR firms, market research companies, consulting and communications firms, as well as non-profit organizations and professional associations.
  • Mainstream press and ethnic media are also users of The Source Book of Multicultural Experts Online to find experts to interview

 

Is it free to search for an agency or other company in the Experts Directory?

Yes! You can search for experts at Find An Expert at no charge and contact any directly from our website, where their contact information is available.

 

How can I post a job in the Career Center?

You can post a job in the Career Center for 30, 60 or 90 days and it will appear here and on the home page as the most recent posting. The fee is $125 for one month, $295 for two months and $395 for 3 months. Purchase your listing here and upload your job description, logo, contact info and more.

 

Can MMR help me find candidates?

Yes, we offer outsourced recruitment services as a Consulting Service. View more here. Then pick a consulting package of ten hours or more; View here to learn about the packages then sign up here or email Lisa Skriloff lisa@multicultural.com to request a free consultation to discuss this service.

 

How can MMR help me promote my event to find sponsors and attendees?

Your event will be listed here and on its own page with a description, logo and link when you purchase a Featured Event for $425. Or pay $100 for a simple listing with just the date, name and link. Or free when we list just the name of the organization in our More Events and Organizations page.

Get all the details here.

All upcoming events are also featured in our newsletter, Recommended Multicultural and Diversity Events, which is distributed monthly as a special issue of the newsletter Multicultural Marketing News (MMRNews).

You can also purchase an eblast and we will send your announcement to subscribers of MMRNews, potential sponsors of your event. Subscribers are corporate, ad agency and industry executives. The fee is $850 and includes one eblast plus the event page as described above.

Visit here to purchase your featured event and/or eblast and upload your event description, logo and eblast copy for review, placement and distribution.

 

How can I be featured in the Speakers Showcase?

You can purchase a listing to feature a speaker in the Speakers Showcase and it will appear here and also in an announcement (view examples here). The fee is $825 for one year. Purchase your listing here and upload your bio, photo, speech titles, contact info and more.

 

How can my Book be featured on multicultural.com?

You can purchase a listing to include a book here with a link to your amazon page and also be included in our Recommended Books newsletter. The fee is $100 for one year. Learn more here. Purchase your listing here and upload your book information and more.

 

How can I disseminate my news via MMRNews newswire?

There are 2 ways to share your news via MMRNews newswire:

  1. Disseminate a full press release as a 300-500 word solo eblast/featured article Fee is $850 for the eblast and program. Learn more about disseminating full press releases here.
  2. Feature your 150 word news brief within in our monthly newsletter, Multicultural Marketing News Fee is $425. Learn more about featuring your company in our newsletter here.

 

How can I contribute an article to be featured on multicultural.com?

You can purchase a solo eblast for $850 to be sent out via MMRNews to subscribers of Multicultural Marketing News. Then the article is posted on our home page as the news of the day and archived here. Following the eblast we undertake a mini social media campaign and then prepare a report for you which provides the open rate plus a snapshot list of companies that opened your eblast. Learn more here. Purchase your listing here and upload your eblast content for our review and then scheduling.

 

How can I join Multicultural.com as a member?

Visit here to enroll as a Member for $1500 for one year. Then your benefits include listing in the Experts Directory, one eblast and a consultation.

 

Where do I get started to create my listing?

Learn more about all opportunities here then purchase here.

 

How do I purchase a listing/create an account? 

First, review all listing opportunities here and decide where you want to be listed. Then make your purchase of one or more services here and click Add to Cart. Click View Cart then click Proceed to Checkout and complete the payment form and then click Complete Purchase. Once your order is placed, you can upload your content by clicking Click here to create your listing(s)! And then click on Manage Listing in the Action Column to upload information and content for each section.

 

How can I receive the RFPs that MMR routes?

If your company participates in our Experts Directory program or other MMR services, you are eligible to receive the RFPs that companies ask us to route. Let us know what you are looking for!

 

How can I receive the Press referrals that MMR shares?

If your company participates in our Experts Directory program or other MMR services, you are eligible to receive the press referrals that reporters ask us to route. We often hear from reporters asking us to provide sources to be interviewed for their articles they are working on and we are happy to recommend you and make the connection. Let us know what you are looking for!

 

Is it free to subscribe to Multicultural Marketing News (MMRNews)?

Yes! You can subscribe here and receive all our newsletters, special issues, and solo eblasts.

 

Who receives MMRNews?

Announcements distributed via MMRNews are delivered to our network of 10,000 including over 8,800 marketing executives and multicultural marketing influentials and 1,000+ mainstream press reporters. We have personally built these lists over the past 25 years, through our own networking. We have a working relationship with a large portion of our readers and they view our messages as from a trusted and valued source.

Over 9,000 advertising, marketing and public relations industry executives – as well as human resources and purchasing executives – receive MMRNews and our advertorial messages that provide them with resources to reach ethnic markets, now the majority in America’s top urban areas. By including your news in MMRNews you will be in front of marketing executives at corporations, agencies, PR firms, market research companies and non-profit organizations. These executives represent all levels of corporate leadership – CEOs, VPs, Managers, Directors, Account Executives, etc. In addition, reporters on our distribution lists are affiliated with general market as well as “ethnic” newspapers and magazines. Learn more here.

Read our MMRNews Subscriber / Audience Fact Sheet

 

How can I submit a press release to Multicultural Travel News?

To submit a press release for consideration for coverage (no charge) in Multicultural Travel News send by email to editor Lisa Skriloff at lisa@multicultural.com.

 

How can I submit a press release to Multicultural Entertainment News?

To submit a press release for consideration for coverage (no charge) in Multicultural Entertainment News send by email to editor Lisa Skriloff at lisa@multicultural.com.

 

What services do you offer at no charge?

Services for Multicultural Expert Agencies and Companies

MMR provides both consulting and free services and resources to help ad agencies, research firms, translation companies, multicultural PR firms, diversity consultants and ethnic media with expertise in the Hispanic, African American, Asian American, Native American and the Canadian multicultural market,  women’s market, LGBTQ consumers and people with disabilities gain visibility for their services leading to business development.

Free Services:

  1. Free subscription to Multicultural Marketing News emailed to your inbox from MMRNews@multicultural.com
  2. Calendar of recommended multicultural conferences and diversity events
  3. Consultation by phone or email about events, the industry, making connections

 

Services for Corporate Multicultural Brand Marketers

MMR provides both consulting and free services and resources to help corporate executives plan and carry out multicultural marketing programs to reach Hispanics, African Americans, Asian Americans, Native Americans, the Canadian multicultural market, women, LGBTQ consumers and people with disabilities as well as diversity initiatives.

Free Services:

  • We distribute your RFPs to multicultural ad agencies, research firms, translation companies, ethnic media, multicultural PR firms, diversity consultants, among others
  • View all experts at Experts Directory or use the online Find an Expert search tool
  • We can suggest and connect you with multicultural and diversity speakers for your internal meeting needs (i.e., marketing dept, ERG events, etc.)
  • Free subscription to Multicultural Marketing News emailed to your inbox from MMRNews@multicultural.com
  • We can recommend upcoming multicultural and diversity conferences to attend or sponsor for professional development or to engage with multicultural consumers
  • Phone consultation (Most popular topic: May I pick your brain?)

 

Can I post my announcement on your social media channels?

Yes! Visit and post your news yourself to our pages including:

Multicultural Marketing Resources, Inc. (unrestricted access)

 

Multicultural Marketing Experts (join the group and post)

 

@Multicultural50 (share your tweet with us for consideration for retweeting)