Careers
Account Executive
Company or Employer Lopez Negrete Communications, Inc.
Job Location Houston, TX
The Account Executive’s main objectives are:
- To support the Account Supervisor and Senior Management in overall growth-oriented stewardship of client marketing goals;
- To be responsible for the day-to-day implementation or execution of the accounts’ advertising plan. handle clients’ business properly, professionally and efficiently;
- To build and uphold the relationship between the clients/prospective clients and agency to increase and deepen the relationship; and
- To ensure that the agency manages the relationship at a profitable level
In addition to having contact with the Client, the Account Executive will provide the necessary support to the Account team in the oversight of financial reports, marketing budgets, utilization analysis and competitive research.
Key responsibilities include:
- Understands and contributes to improvement of agency and client procedures to maximize efficiency and communication flow
- Manage integrated Hispanic marketing campaigns
- Analyze business and brand performance, design and implement brand strategies, business initiatives, and research and media recommendations to present to client
- Interact with all areas within the agency to drive client projects in a timely and cost efficient manner
- Manage and track projects through agency monitoring protocols and maintains deadlines
- Help identify potential opportunities within existing client relationships to identify and activate new revenue streams
- Deepen client relationships and generally service client needs with the highest level of excellence and professionalism.
Specific Functions:
- Acts as agency representative to client and primary point of contact for specific day-to-day client requests
- Prepares conference reports, responds to client requests, as well as generates estimates and timelines within 24 hours
- Maintains favorable relationship with client while striving to improve service, identifying strategic and relevant insights, and developing strong knowledge of client business and challenges
- Manages multiple projects simultaneously and engages appropriate agency resources as deemed necessary
- Tracks workflow and coordinates cross-functional agency resources including media, production, creative, research and traffic to ensure that all jobs and projects are managed within protocols, timelines and budgets
- Works with senior team members to write effective creative strategies and briefs based upon consumer insights, client objectives and competitive landscape
- Reviews and evaluates all creative and media plans and accepts accountability for materials delivered to client
- Continuously seeks to improve knowledge and skills through available reading, education and seminars
- Maintains files in an organized and orderly fashion
- Participates in agency and client meetings with thoughtful contribution to topics of discussion
- Manages and mentor Account Coordinator(s) as required
- Supports brand leadership peers and supervisors as necessary.
Education & Skills:
- Preferably bilingual. Fluent in English & Proficient/Fluent Spanish (comprehension, verbal and written) a big plus
- College Degree and experience in (Hispanic) advertising or related field strongly preferred
- Familiarity with industry concepts, practices, and procedures
- Experience with various media types preferred
- Excellent communication and presentation skills
- Demonstrated success marketing-related assignments
- Proactive, results-oriented and strong problem-solving abilities required
- Ability to work independently and as a team member in a fast-moving environment
- Experience in banking or food service industries a plus
- Computer skills: Microsoft Outlook, Word, Excel and PowerPoint, MS Teams
Send your resume and a short note (or portfolio/case studies if available) to: Dinora@lopeznegrete.com