is the home of Multicultural Marketing Resources (founded by Lisa Skriloff in 1994) and is a marketplace for companies and agencies to find resources, make connections, promote their programs and services and interact with each other and us.

Books, Reports, Essays and Downloads

Win! the Hispanic Market: Strategies for Business Growth

Latino Boom II: Catch the Biggest Demographic Wave Since the Baby Boom

Multicultural Intelligence: Eight Make-or-Break Rules for Marketing to Race, Ethnicity, and Sexual Orientation

The New Mainstream: How the Multicultural Consumer Is Transforming American Business

How to Market to People Not Like You: “Know It or Blow It” Rules for Reaching Diverse Customers

Marketing to Hispanics: A Strategic Approach to Assessing and Planning Your Initiative

Hispanic Customers for Life: A Fresh Look at Acculturation

Marketing to the New Majority: Strategies for a Diverse World

Climb: Taking Every Step with Conviction, Courage, and Calculated Risk to Achieve a Thriving Career and a Successful Life

Designing Across Cultures

Diverse Voices: Profiles in Leadership

How to Work With and Lead People Not Like You: Practical Solutions for Today’s Diverse Workplace