is the home of Multicultural Marketing Resources (founded by Lisa Skriloff in 1994) and is a marketplace for companies and agencies to find resources, make connections, promote their programs and services and interact with each other and us.

Featured Articles


Walton Isaacson Wins for Content for Lexus at the Realscreen Awards

Date: Jun 12, 2014
Latest Win Follows Agency Recognition at FIAP, One Show, New York Festivals and More for American Cinematheque

Los Angeles, June 11, 2014—Walton Isaacson’s “Verses and Flow,” Black entertainment programming designed on behalf of Lexus to spotlight emerging talent in the spoken word and music arts, captured the award for Best Brand Funded Program at the Realscreen Awards on June 4.

“Verses and Flow” is an NAACP Image Award nominated series that will begin its fourth season in the Fall.

The Realscreen Awards pay tribute to the best in non-fiction entertainment and content from around the globe Winners are determined by some of the industry’s most highly regarded experts.

Walton Isaacson’s Best Brand Funded Program Realscreen award follows the agency’s win of one Silver, two Bronze and 6 Finalists for the Spanish Film Festival’s American Cinematheque Europeans campaign at the Ibero-american Advertising Festival, known as FIAP, in Miami.

At FIAP, against hundreds of competitors, the agency ranked among the top 30 agencies overall and was in the top 4 of U.S. Hispanic agenciesñas-integrales.

The campaign, which is a contender at Cannes this year, also won a Merit Award in the film category of the One Show where Walton Isaacson was the only U.S. agency to produce an Hispanic audience campaign that won a film award.

Moreover, the campaign won a Bronze at Brazil’s Wave Festival, making Walton Isaacson the only U.S. agency to be recognized with a winning Hispanic audience campaign at this international festival. The campaign also won a Gold at the U.S. Hispanic Idea Awards and was a finalist at the New York Festivals

Walton Isaacson co-founder and partner Aaron Walton said, “We are proud of our agency’s creative excellence across the board and the great ideas and work generated on behalf of all consumer segments.”

About Walton Isaacson

Founded in 2005 by marketing innovators Aaron Walton, Cory Isaacson and esteemed partner Earvin “Magic” Johnson, Walton Isaacson (WI) provides strategic and creative solutions to some of the world’s largest and most aggressive brand marketers. This innovative agency model marries award-winning, full-service advertising, digital and social capabilities across multiple disciplines, providing unprecedented value and efficiency for its partners. WI’s marketing specializations include Sports, Lifestyle, Entertainment, Experiential and Branded Content, as well as cultural expertise across General Market, Black, Hispanic and LGBT consumer segments.  This highly integrated approach to client business substantiates the agency’s focus on being “The Planet’s Most Interesting Agency.”

Walton Isaacson’s offices are headquartered in both Chicago and Los Angeles, with additional offices based in New York, Miami and Tokyo.  Clients include Lexus, Samsung, McDonald’s, Unilever’s Degree, Suave and Clear brands, Beam Suntory’s Skinnygirl Cocktails, Jim Beam, Courvoisier, Knob Creek, Basil Hayden’s, 2 GINGERS® and Cruzan Rum, The Academy of Motion Picture Arts and Sciences, Hillshire Brands including Jimmy Dean, State Fair and Sara Lee Sweet Goods,, The Los Angeles Dodgers and Avión Tequila.


Pat Sloan