Upscale Magazine’s Annual Mid-Summer Marketing Retreat at the Bronner Brothers International Hair Show – Aug 6-8

You are cordially invited to experience and familiarize yourself with the industry’s premier African American marketing event, the 2010 Upscale Magazine’s Annual Mid-Summer Marketing Retreat: The Bronner Brothers Marketing Conference and Hair Show taking place August 6-8, 2010 in Atlanta, Georgia. Attendees at the conference will have the opportunity to meet and interact with some of the leading experts in marketing and research at the conference, to be held at the W Atlanta – Downtown and also be VIP guests at the Bronner Brothers Hair Show, including its legendary Barber Battle Competition, at the Georgia World Congress Center (GWCC).     The event program also includes a movie screening for “Night Catches Us” at Atlanta’s Woodruff Arts Center, as well as the Bronner Brothers Comedy Show and Bronner Brothers Hair Show Church Service at the Georgia World Congress Center.

Speakers and panelists include experts from CVS, Super Valu, Dollar General, AT&T and Walmart as well as:

• Ken Smikle of Target Market News
• Kay Lucas of Carol H. Williams Advertising
• Pepper Miller of The Hunter-Miller Group
• Jay Forbes of Jay Forbes Web Design
• Yvette Moyo Gillard of MOBE & Real Men Cook®

Conference topics include:

– The $400 Billion Opportunity – Understanding Black Women Consumers
– Digital Marketing to the African American Marketplace
– Cause Marketing:  Introducing Program Initiatives to Help Fund Communities
– Marketing Opportunities in Business and Entertainment

And much, much more! (See full conference schedule below.)

The cost to attend is $99. Conference is open to everyone.

To register, contact Arianne Adams, Upscale Magazine, aadams@upscalemagazine.com, 770-988-0015, ext. 216.

Location:
W Atlanta, Downtown
45 Ivan Allen Jr. Boulevard
Atlanta, GA 30308

About Upscale Magazine:
Upscale Magazine provides business and entertainment news, health, beauty, and lifestyle information for African Americans. Visit www.upscalemagazine.com.

About Bronner Brothers:
The Bronner Bros. Enterprise consists of Bronner Bros. Beauty Products which include BB, African Royale and NuExpressions product lines, UPSCALE Magazine and Bronner Bros. International Beauty and Trade Shows, among others. Visit www.bronnerbros.com.

For registration and more information about the event, please contact Arianne Adams, Upscale Magazine, aadams@upscalemagazine.com, 770-988-0015, ext. 216.

Upscale Magazine’s Annual Mid-Summer Marketing Retreat
at the Bronner Bros. International Hair Show 
August 6-8, 2010, Atlanta

Tentative Event Itinerary
** Scheduled times and panels are subject to change **

Friday, August 6, 2010

1:00pm – 5:00pm       Bronner Brothers Marketing Conference – W Hotel, Downtown Atlanta

Panel 1:  The $400 Billion Opportunity – Understanding Black Women Consumers

Moderator
Ken Smikle / Target Market News

Panel Speakers
Kay Lucas / Carol H. Williams Advertising
Pepper Miller / The Hunter-Miller Group
Sarah Lattimer / Lattimer Communications
Greg Head / HEADFIRST Insights & Strategy

Panel 2: Digital Marketing to the African American Marketplace

Moderator
Ken Smikle / Target Market News

Panel Speakers
Erin Patton / TMG, Author of “Under The Influence”
Shelley Rochester/ Glory Marketing
Sheldon Smith/ Senior Analyst, Ogilvy & Mather

Panel 3: Cause Marketing:  Introducing Program Initiatives to Help Fund Communities

Moderator
Jay Forbes

Panel Speakers
James Sturgis / Ahold
Tracey Blakes / CVS
Ralph Smith / Super Valu
Denine Torr / Dollar General

Panel 4:  Marketing Opportunities in Business and Entertainment

Moderator
Yvette Moyo Gillard/MOBE & Real Men Cook®

Panel Speakers
Regina Gaines / Brand Exposure
Gwen Kelly / WalMart
Tanya Hamilton / Screen Writer & Movie Director of “Night Catches Us”
LaRonda Sutton / Foxx-King Entertainment

7:00pm – 8:00pm        Meet & Greet Reception – Woodruff Arts Center
**shuttle buses will pick you up in front of W. Hotel**

8:00pm – 10:00pm      Movie Screening: “Night Catches Us” – Woodruff Arts Center
Saturday, August 7, 2010

10:00am – 7:00pm      Exhibit Floor Opens:  Bronner Brothers Hair Show
**Check in at VIP Booth in the Registration Area –GWCC**

9:00pm – 11:30pm      Bronner Brothers Comedy Show -GWCC

11:00pm – 2:00am      Official Comedy Show After-Party -Omni Hotel

Sunday, August 8, 2010

8:30am – 10:30am       Bronner Brothers Hair Show Church Service -GWCC

10:00am – 7:00pm      Exhibit Floor Opens:  Bronner Brothers Hair Show -GWCC

9:00pm – 11:30pm      Bronner Brothers Barber Battle Competition -GWCC

11:00pm – 2:00am      Official Barber Battle After-Party -Omni Hotel