In Celebration of Cinco de Mayo, we’re releasing our latest Hispanic American Market Report.
In this report, you’ll learn how Hispanics make up one-fifth of the American population overall and more than two-thirds of population growth nationwide. In fact, the Hispanic population grew 83% from 2000-2019, expanding from over 35 million to over 64 million.
Perhaps more importantly, the long-term trajectory of Hispanic spending outpaces the population overall and their spending power will continue to grow. Don’t miss out on capturing opportunities with this fast-growing consumer market!
Learn more about…
- Median Household Income by Ethnicity/Race
- Hispanic Cumulative Lifetime Spending of Households Compared to Other Segment Groups
- Hispanic Acculturation Segments and Country of Origin
- Hispanic Adult Social Media Usage by platform and device and much, much more!