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Multicultural Marketing Resources, Inc. Granted WBENC Certification

Date: Dec 19, 2014




Multicultural Marketing Resources, Inc. Granted WBENC Certification

MMR Now a Certified Woman-Owned Business (WBE – Women’s Business Enterprise) 

NEW YORK, NY – December 19, 2014 – Multicultural Marketing Resources, Inc. (MMR), a publishing company, marketing & public relations agency and consultancy, announces that it has been granted National Women’s Business Enterprise (WBE) Certification by the Women Presidents’ Educational Organization-NY, a WBENC Regional Partner Organization of the Women’s Business Enterprise National Council (WBENC).


WBENC’s national standard of certification is a rigorous process that included an in-depth review of the business as well as a site inspection. The certification process confirms that the business is at least 51% owned, operated and controlled by a woman or women. By including women-owned businesses among their vendors, corporations and government agencies demonstrate their commitment to fostering diversity and the continued development of their supplier/vendor diversity programs.


Lisa Skriloff founded Multicultural Marketing Resources, Inc. in 1994 following a ten-year career at The New York Times (in Circulation Promotion, Advertising and Director of Marketing) and previous positions with Caballero Spanish Radio, Madison Public Schools (WI), Travel Agent Magazine and Guidepost Magazine in Madrid, Spain.


Multicultural Marketing Resources works with corporations in supplying information on multicultural marketing and diversity tailored to their specific needs such as ghostwriting powerpoint presentations, preparing secondary research briefing reports on best practices in targeting the Hispanic, African American, Asian American and LGBT consumers and people with disabilities, offering onboarding training and seminars to multicultural marketing team members and ERG participants, consulting on heritage month activities and any similar type outsourced work for an at-capacity staff. MMR also works with agencies, conference companies and small businesses. (MMR’s business category NAICS and UNSPSC codes are listed below.)


“I am thrilled that MMR is now certified as a Woman-Owned Business Enterprise,” said Lisa Skriloff, President, Multicultural Marketing Resources, Inc. ” This is our 20th anniversary year and I have recently noticed that corporations were asking if we were WBENC-certified. By the third time I was asked, the process was underway. With WBENC certification, we look forward to opportunities that this designation will bring.”


About Multicultural Marketing Resources, Inc.

Established in 1994, Multicultural Marketing Resources, Inc. (MMR) is a public relations agency, marketing firm, publishing company and consulting firm. At visitors can Find a Multicultural Marketing and Diversity Expert at the online Experts directory, purchase a copy of The Source Book of Multicultural Experts, sign up for a free subscription to MMRNews (Multicultural Marketing News), promote their company announcements to 70,000 people involved with multicultural marketing, post a job in the Career section, find a recommended book at our online Multicultural Marketing Resources Library and Find a Speaker from our Multicultural Speakers Showcase, among other resources. To learn more about Multicultural Marketing Resources, Inc., please visit


About Lisa Skriloff

Lisa Skriloff, president of Multicultural Marketing Resources, Inc. is a sought after speaker on Best Practices in Multicultural Marketing in the US at corporations and conferences around the globe. She is the editor and publisher of The Source Book of Multicultural Experts, now in its 17th year, and has contributed articles – and been quoted — on multicultural marketing in a wide range of business media. She has taught the NYU School of Professional Studies course “Marketing to the Multicultural Consumer” offered since 2001, which she initiated.  She is the founder and editor of Multicultural Travel News and Dance Travel News ( As a freelance writer her travel articles have been published in The New York Daily News, Travel Agent Magazine, Jaxfax and Latin Trends Magazine. She wrote the chapter on scuba diving for Fodor’s Guides’ “Great American Sports and Adventure Vacations” book and was a contributor to their “Cruises and Ports of Call” travel guidebook. She is co-author of the book “Men Are From Cyberspace: The Single Woman’s Guide to Finding Love Online” which, published by St. Martin’s Press in December 1997, was one of the first books on this topic.

Multicultural Marketing Resources, Inc. Business Category Codes

NAICS Codes: 519130, 511140, 519110, 519120, 519190, 511120, 541613, 541860, 541820, 611430


UNSPSC Codes: 80170000, 80101508, 83121703, 60103600, 60103606, 80101511, 82101903, 82121801, 60103605, 86132000, 86132102, 86101710, 60106203, 80171603, 80141505, 80171600, 80110000, 80111500, 80141612, 82101508, 82101603, 82121802, 86101702, 80111602, 80141501, 80141506, 82121800, 80171803, 86000000



Founded in 1997, WBENC is the leading third-party certifier of businesses owned and operated by women, with nearly 13,000 WBENC-Certified WBEs.  WBENC-Certification is accepted by more than 1,000 corporations representing America’s most prestigious brands, in addition to many states, cities and other entities. Throughout the year, WBENC and its 14 Regional Partner Organizations provide opportunities for interactions between more than 650 member corporations, government agencies and thousands of certified WBEs at business building events and other forums.  WBENC is a 501(c)(3) nonprofit organization that seeks and accepts donations from corporations, foundations and individuals that support its mission and programs.  For more information, visit

For more information contact:

Lisa Skriloff, Editor & President

Multicultural Marketing News

Multicultural Marketing Resources, Inc.

150 West 28th Street Ste. 1501

New York, NY 10001


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