September issue of Multicultural Marketing News
Sept 15 – Oct 15 is Hispanic Heritage Month
Meet the Hispanic Marketing Experts on multicultural.com in our Source Book of Multicultural Experts online. Connect directly with any of the experts, via links, below. Or email Lisa Skriloff at firstname.lastname@example.org to describe your needs and request a (free) referral to any expert. This is the second of 3 special issues tied to Sept 15 – Oct 15 is Hispanic Heritage Month.
Meet the Experts in the Hispanic Market:
- LatinoEyes®, a division of C+R Research
- d expósito & Partners
- Ethnic Technologies
- Horowitz Research
- Vision Strategy and Insights
- H CODE I B CODE / HipLatina
- MIKADO International
- Quantasy + Associates
LatinoEyes® is the research consultancy division of C+R Research that specializes in U.S. Hispanic and Latin American consumers and shoppers. The LatinoEyes® team is comprised of experienced multicultural researchers who have a deep understanding of both U.S. and Latino cultures and advanced quantitative and qualitative methodologies. They offer innovative technologies and techniques, as well as the best methods for researching and gaining insights into this important market as well as other multicultural cohorts with the diverse research team, CultureBeat… View Profile INFUSION is a WMBE full-service agency that provides Fortune 500 Clients best-in-class Multicultural strategic leadership and consistent results, led by dynamic Stanford MBA Liz Castells and a powerhouse team with ‘brains, heart and grit’, who thrives on challenges. They are known for infusing analytics and insights for deeper business and marketing strategies, first-in-kind thinking, and cultural narratives that compel ROI-Powered ideas. Multicultural capabilities include the Hispanic, African-American and Asian segments… View Profile d expósito & Partners, llc is positioned as the New American AgencyTM. We are an MWBE-certified, full service, multicultural marketing and communications firm focusing on the U.S Hispanic Market and serving clients, nationally and locally. We aim to be our clients’ catalyst for winning in today’s dynamic marketplace by providing a total dedication to a new, critical way of looking at today’s consumer landscape, where attitudes, trends and behaviors are increasingly influenced by the fast-growing Hispanic consumer audience… View Profile Ethnic Technologies® is the global leader in multicultural marketing, digital applications, research, data enhancements and analysis. The Ethnicenter from Ethnic Technologies is the result of over 40 years of continuous multicultural, religious and language preference research. E-Tech’s multicultural and language preference selects repeatedly outperform the competition in accuracy and response rates. Whether in digital applications, mailing, telemarketing or email campaigns, the E-Tech® data achieves excellent results… View Profile As a full-service consumer insights firm with a mission for delivering insights that inspire innovation, Horowitz understands that with more consumer touch points than ever before, brands today depend on understanding how the confluence of technology, diversity, and media impacts their consumers at every point in the consumer journey. With more than 25 years of experience conducting Hispanic and multicultural research, Horowitz is well-known for its pioneering work among Hispanic and multicultural consumers… View Profile fluent360™ is one of the foremost agency leaders shaping the multicultural marketing industry. Equal parts integrated marketing agency and cultural hub, we specialize in giving brands a resonating voice to effectively speak to various cultural segments– both ethnic and consumer niche followings. As a multi-talented, multicultural agency, we offer a full spectrum of communication services from our Chicago, Nashville and New York City offices. fluent360 works across Hispanic, African American, Asian American, and LGBTQ with seasoned specialist teams for each audience sector. We call this “True Multicultural” – an agency approach designed for the realities of today’s consumer… View Profile Vision Strategy and Insights is a full-service research and strategic consulting firm specializing in the development and implementation of actionable research studies among general market, Hispanic, African American and Asian consumers. VSI utilizes a total market approach to deliver relevant insights into today’s multicultural business landscape for its clients… View Profile Our mission is to shape the future of media by leveraging a diverse company to unlock multicultural audiences through authentic data, creative tech, and expertise. Powered by our proprietary insights platform, H Code and B Code allow brands to tap into the hearts and minds of Hispanic and Black consumers with unique scale and authenticity that resonates most with these audiences across digital channels… View Profile MIKADO International is a culture-first advertising agency that strives to create a world more connected. Through opportunity analysis, research, and market planning, we explore the intersection between creativity and effectiveness, helping brands to effectively cater to underserved and fragmented cultural and/or religious communities with unparalleled expertise. Our client portfolio includes brands such as Xfinity/Comcast, Unilever, Dove, Lipton and Knorr. Enriched with people from all walks of life, minority and woman-owned, polycultural and inclusive, we not only understand the new mainstream, we are the new mainstream. Our new normal understands that reaching the Hispanic consumer is a must. They are the second majority in the US, and mostly from two predominant cultures Puerto Rican and Mexican – both of which are deep-rooted in our team. We not only understand Hispanic culture from all walks of life, we live everyday their language and idiosyncrasies, we create and transcreate successful campaigns with Hispanic consumer outreach in mind. Campaigns for COVIDCheck CO, Popular, Inc., J & J Hemisferica, The Proprietary Manufacturers Association of PR, Nabisco Brands, Mazda Motors, and PR Tourism Co among others… View Profile
Quantasy + Associates is a fully integrated brand services agency, taking on our client’s biggest challenges because we believe culture as a whole will be better when they’re solved.
What we believe at Quantasy + Associates:
At Quantasy we’re introducing a new era of thinking.
We’re marrying influence and creativity to unlock new possibilities.
We’re innovating in new and unexpected ways to drive culture in the right direction.
We don’t seek opportunity, we create it.
We don’t just embrace change, we drive it.
We are the voice of the new generation,
Asking new questions to finally get new answers… View Profile
Marketers: Do you need help making a match with one of the companies listed? Or need a referral to our other expert companies, based on your needs? Describe your request here or email or call Lisa Skriloff at email@example.com and 212-242-3351 to take advantage of our free referral service.
Expert companies: Should your company be listed here? Fee is $425 per newsletter issue, or free with your annual listing in the Source Book of Multicultural Experts online at $1500. Learn more here. Sign up here to feature your organization/company on multicultural.com and submit your company profile to be included in the next issues. MMRNews is distributed to over 9000 subscribers at multicultural agencies and brand marketers.
October 2021 Newsletter
Hispanic Heritage Month issue #3 of Multicultural Marketing News
Deadline for reservations: September 28th
Deadline for copy October 4th
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Multicultural Marketing News (MMRNews), is a free e-mail newsletter published by Multicultural Marketing Resources, Inc. (MMR) and sent to +9000 subscribers. For a free subscription, sign up here.