Meet the Diversity and Multicultural Marketing Speakers
MMR’s Speakers Showcase
features experts who can speak about diversity issues and multicultural marketing to Hispanic, African American, Asian American and LGBT consumers.
The Showcase was launched to help conference producers, seminar organizers and corporate meeting planners find keynote or workshop speakers, panelists and trainers.
Our featured speakers include Ron Campbell, Campbell Communications; Liz Castells-Heard, INFUSION by castells; Michele Cordoba, Vision Strategy and Insights; Brenda Hurley, C+R Research; Elie Y. Katz, NRS / National Retail Solutions Inc.; Brenda Lee, Vision Strategy and Insights; Karen Sinisi, Ethnic Technologies; Lisa Skriloff, Multicultural Marketing Resources, Inc. and Lisa Spira, Ethnic Technologies.
Read each speaker’s bio and speech topics on their speakers page, below and at this link: View all Speakers
Ron Campbell, President and Chief Strategist, Campbell-Communications
Ron Campbell is the president and chief strategist for Campbell-Communications. Campbell-Communications is an expert research and consulting company, as well as, a leader in strategy development for multicultural markets.
As the founder of a professional, research, and consulting group, Ron has provided leadership to agencies and corporations eager to create targeted marketing plans for multi-cultural segments. Read more
Liz Castells, President & CEO, INFUSION by castells
Liz Castells-Heard is President/CEO of Castells & Asociados, a top Hispanic marketing agency with clients such as McDonald’s, Safeway, and Toyota. Liz is an industry force with a Stanford MBA, finance and psychology training, 30 years General market, Client and Hispanic experience including DDB NY, Campbell’s, Oriflame, Conill/Saatchi. Her strategic acumen, brains, ‘tell it like it is’ magnetic style and values make her a thought leader. Read more
Michele Cordoba, Founding Director, Vision Strategy and Insights
Michele is a creative and experienced researcher and marketer with particular expertise in advertising development and consumer engagement. Prior to forming Vision Strategy and Insights, Michele served on the management team at New American Dimensions, with specific responsibility for qualitative research design, implementation and analysis. She also managed her own multicultural marketing and consulting firm, Visión Publicidad, specializing in consumer insights, strategic planning and creative development, particularly in the areas of civic engagement, issue advocacy and cause-related marketing. Read more
Brenda Hurley, Executive Vice President and Managing Partner, C+R Research
Brenda Hurley is an Executive Vice President and Managing Partner at C+R Research. Brenda has over 20 years of experience in marketing research and segment expertise in youth/family, multicultural and millennial consumers. Her clients represent some of the biggest brands in consumer packaged goods, entertainment, consumer durables, retail and the restaurant industry. Read more
Elie Y. Katz, President, NRS / National Retail Solutions Inc.
Mr. Elie Y. Katz is president of National Retail Solutions, a subsidiary of IDT Corporation. NRS operates a DOOH point-of-sale (POS) terminal-based platform for independent retailers and bodega owners nationwide. Elie Y. Katz, a dynamic, forward thinking leader in the industry, believes that a strong advertiser-merchant-customer relationship is the key ingredient for retail success. Read more
Brenda Lee, Founding Director, Vision Strategy and Insights
With over 20 years of marketing, consulting, market research and business management experiences, Brenda is uniquely qualified to provide her clients superior data driven strategic consulting services.
Prior to forming Vision Strategy and Insights, Brenda founded and managed The Quan Market Research – a marketing consulting company offering marketing management, research and consulting services across various industries. Read more
Karen Sinisi, Director, Sales and Marketing, Ethnic Technologies
Karen has extensive knowledge and experience in Multicultural Marketing as well as broad-based Direct Marketing. She has worked with clients at Ethnic Technologies for ten years, helping them to reach critical multicultural markets. She has also been instrumental in developing “cultural competence” strategies for those same clients. Read more
Lisa Skriloff, President, Multicultural Marketing Resources, Inc.
Lisa Skriloff is the founder and president of Multicultural Marketing Resources, Inc. (MMR), established in 1994, a public relations and marketing firm representing the leading experts in marketing to Hispanics, Asian Americans, African Americans, women business owners and other ethnic and lifestyle groups. Her company publishes Multicultural Marketing News; a multicultural e-newsletter; an annual directory, The Source Book of Multicultural Experts and Multicultural Travel News. Read more
Lisa Spira, Director of Research and Product Development, Ethnic Technologies
Lisa Spira channels her lifelong passion for names into developing multicultural marketing insights as Director of Research and Product Development at Ethnic Technologies. Lisa joined Ethnic Technologies as a researcher in 2008 based on her credentials as an onomastician and has honed her data analysis toolbox ever since. In her current role, Lisa oversees the research, design, and development of the E-Tech Product Suite and develops the team responsible for these multicultural business insight tools. Read more
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