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Horowitz Research’s Adriana Waterston to be Honored with a Wonder Woman Award

Date: Feb 09, 2024

Adriana Waterston to be Honored with a Wonder Woman Award for Outstanding Women in the Media & Entertainment Industry

Horowitz Research, the Multicultural Division of M/A/R/C Research, is excited to announce that Adriana Waterston is among the honorees for a 2024 Wonder Woman NYC Award. The Wonder Women Awards NYC is an annual event that recognizes the contributions of exceptional women who have demonstrated exemplary leadership, innovation, and influence in the rapidly evolving landscape of media and technology.

In her role as Executive Vice President and Insights & Strategy Lead at Horowitz, Adriana is at the forefront of delivering multicultural consumer insights that inspire change. Her passion lies in helping her clients understand how to best reach, resonate with, and grow their business among Latinx, Black, Asian, LGBTQIA+, and other diverse consumers.

When she started in the media insights industry in 2001, Adriana discovered that multicultural consumers were often redlined and dramatically underserved. She became a pioneer in applying research to drive awareness about these consumer segments and has been a vocal advocate for diversity on screen, behind the camera, and in board rooms ever since.

Upon learning that she was one of this year’s honorees, Adriana said she has been inspired by the previous honorees since she first attended the event in 2002. “I am humbled to be a part of this illustrious group of women,” she added.

Adriana and the other honorees will accept their awards during the Wonder Women NYC celebration, to be held at 12 pm on March 21 at the Ziegfeld Ballroom in New York. For more information about the event, click here.

The Wonder Women Awards NYC is sponsored by Multichannel News, a leading source of news and information for the cable and telecommunications industry. To find out more about Multichannel News, click here.

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