Ethnic Technologies CEO Signs The Hispanic Promise at the United Nations
The Hispanic Promise, which was launched at the World Economic Forum in 2019, has obtained more than 130 signatories including AT&T, Berkshire Bank, Condé Nast, Ernst & Young, IKEA, Nielsen and Siemens. Some of the companies that joined the pledge this year at the United Nations were Airbnb, Bristol-Myers Squibb, Lyft, Medtronic, and Qualcomm.
“Ethnic Technologies is honored to join the strong team of major companies to support the work that Claudia Romo Edelman, founder of the We Are All Human Foundation, has undertaken and wholeheartedly supports The Hispanic Promise initiative,” said Zachary Wilhoit, Chief Executive Officer, Ethnic Technologies.
“We stand behind The Hispanic Promise, and by signing the pledge, as a company already engaged in inclusion and diversity, showcase our commitment as a Hispanic-friendly workplace, a welcoming employer for a Hispanic workforce and a company with deep understanding of the Hispanic consumer,” Wilhoit added.
“We must be the last generation of any kind to ever be invisible and not heard, not seen, not valued. We are the ones who have to open the door, so that our children can be a generation of Hispanic stars, fully valued, fully paid, fully respected and recognized. The time has come. We’re ready to shine,” said Claudia Romo Edelman, founder of the We Are All Human Foundation.
In addition to Claudia Romo Edelman, the event was co-hosted by Dr. Juan Andrade, President & Co-Founder of USHLI; Henry Cisneros, Principal at Siebert Cisneros Shank & Co., L.L.C.; Janet Murguía, President & CEO of UnidosUS; Mauricio Gutierrez, CEO of NRG; David Kenny, CEO of Nielsen; Maria Rios, CEO of Nation Waste, Inc.; Tracey Skeans, Chief Transformation and People Officer at Yum! Brands.
About Ethnic Technologies
Ethnic Technologies® is the global leader in multicultural marketing, digital applications, research, data enhancements and analysis. E-Tech from Ethnic Technologies is the result of over 40 years of continuous multicultural, religious and language preference research. E-Tech’s multicultural and language preference data repeatedly outperforms the competition in accuracy and response rates. Ethnic Technologies promotes diversity and inclusion in marketing by providing the highest quality multicultural marketing software and data. We believe valuable demographic insights will transform brand marketing and enhance culturally sensitive communication. www.ethnictechnologies.com
About the Hispanic Leadership Summit
The Hispanic Leadership Summit is a non-partisan event that plans to go beyond sectoral interests to discuss and reflect on what unites America’s many Hispanic and Latinx communities, and what should be done to ensure their importance to the U.S.’s future is understood. Event sponsors included: Golden Sponsors: APCO Worldwide, Beam Suntory, Dentsu Aegis Network, PepsiCo, Richard Edelman. Silver Sponsors: Dairy Management Inc, Google, NRG, UPS. Bronze Sponsors: Aflac, Chevron, Unilever, S&P Global, Verizon, Yum! Brands. Media Partners: Business Insider, Latino Leaders, Hispanic Executive, The Alumni Society.We Are All Human is a foundation dedicated to advancing the agenda of equity, diversity, inclusion. The We Are All Human Foundation is a registered 501(c)3 non-profit devoted to equity, diversity and inclusion. Made up of an experienced group of marketers and sustainability activists with backgrounds from the United Nations, global affairs, media, and the corporate world, our team is committed to making change through collective action. Our purpose is to maximize the volume of diverse voices, facilitate action-oriented conversations with input from all stakeholders, research the gaps for areas of continuous improvement and support the creation of inclusive environments. “We know the world is diverse but we need inclusion to create equity” https://www.weareallhuman.org
Contact: Karen Sinisi, Ethnic Technologies, Ph. (201) 953-5380, karens@ethnictechnologies.com
