Ethnic Technologies is pleased to announce NEW De-Identified data available with E-Tech 2025 Ethnic Technologies is excited to announce De-Identified data available with E-Tech 2025. While E-Tech does not contain any personal information and no personal information is ever used in creating E-Tech, E-Tech’s New De-Identified data technology will allow clients that are restricted from using their personal data due to privacy regulations in certain states the option of using De-Identified data instead, where appropriate. All of E-Tech’s current and previous technologies are still available such that any client can fine tune their solutions with E-Tech data or the optimal combination of unrestricted, up-to-date data and/or De-Identified data. In addition, E-Tech 2025 delivers up-to-date market intelligence about the rapidly changing demographics in North America, through twelve months of additional, updated research and new, state of the art software methodologies. Some updated initiatives included for 2025 are: - More African American individuals:
- Research into first names and surnames unique to African American ethnicities resulting in more people identified by name, regardless of the geography where they live
- Increased specificity for Hispanic Countries of Origin:
- More Central Americans (Nicaragua, Honduras)
- More Venezuelans identified, reflecting increasing number of people of Venezuelan origin in the U.S.
- New research into names of Uruguayan origin
- Improved Asian identification methodology:
- New and improved Enhanced Neighborhood Analytics including most recent proprietary and published Asian Census numbers
- Additional research into names by Filipino ethnicity and other Asian groups
These are just some of the enhancements available in E-Tech 2025, to make your great products and services more available in key Hispanic, East Asian, South Asian and African American markets. The E-Tech Challenge Guarantee There is nothing the team at Ethnic Technologies loves better than to show our many clients and prospects the marketing power of our products and how we can help. Please contact us for a free analysis of your customer data or sample of our data products to reach the newest, fastest growing and highest dollar value groups of people to market to in the United States, Canada, Brazil, etc. | 
