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Ethnic Technologies Celebrates Asian-Pacific American Heritage Month

Date: May 16, 2014

According to the Pew Research Center, Asian Americans are the highest-income, best-educated and fastest-growing racial group in the U.S. Asian Americans now make up the largest share of recent immigrants. Asian Americans are a distinctive group and are made up of immigrants or their descendants from dozens of countries in the Far East, Southeast Asia and the Indian subcontinent.


As of 2011, there were 18.2 million Asian Americans, which accounts for 5.8% of the U.S. population, with the three largest Asian groups being Chinese, Filipino and Asian Indian.

Every May, the U.S. celebrates and pays tribute to the contributions generations of Asian and Pacific Islanders have made to American history, society and culture.

The month of May was chosen in order to commemorate the immigration of the first Japanese to the United States on May 7, 1843, and to mark the anniversary of the completion of the transcontinental railroad (after Chinese immigrants laid down tracks through the Sierra Nevada Mountains) on May 10, 1869.

Asian-Pacific American Heritage Month originated in a congressional bill.  In June 1977, Representatives Frank Horton of New York and Norman Y. Mineta of California introduced a House resolution that called upon the president to proclaim the first ten days of May as Asian-Pacific Heritage Week. The following month, Senators Daniel Inouye and Spark Matsunaga introduced a similar bill in the Senate. Both were passed. On October 5, 1978, President Jimmy Carter signed a Joint Resolution designating the annual celebration. Twelve years later, President George H.W. Bush signed an extension making the week-long celebration into a month-long celebration. The official designation of May as Asian-Pacific American Heritage Month was signed into law in 1992.

Asian-Pacific American Heritage Month is celebrated with community festivals that include parades and cultural performances. Although there is no one Asian cuisine, such traditional foods such as Indian curries, peanut and coconut mixtures of the tropical Southeast, barbecued beef of Central Asian steppes, and kaldereta stew of the Philippines are available. These are all very different yet uniquely Asian-Pacific. All events encourage the sharing of cultural diversity while promoting group unity.

Although, most heritage months highlight a specific group and the individuals and events that shape its American experience, Asian-Pacific American Heritage month unites multiple populations each with its own unique history and renowned personalities.


Notables include Dalip Singh Saund, the first Asian elected to Congress, Patsy Takemoto Mink, the first Asian-American congresswoman, George Ariyoshi (HI), the first Asian American governor in the United States, I.M Pei, architect and winner of the Pritzker Prize, Maya Lin, architect, designed the Vietnam Veterans Memorial, Jawed Karim, co-founder of YouTube, Ellison Onizuka, astronaut, Levi Celireo, composer, and Vincent Chin whose murder, in 1982, is considered the beginning of the pan-ethnic Asian- American movement.

May salutes the many generations of Asian and Pacific Islanders who have enriched America’s history and cultural landscape and will continue to play an important role in its future.

Ethnic Technologies- Asian Insight

Ethnic Technologies is the Platinum standard in multicultural marketing. The result of over 40 years of continuous ethnic, religious and language preference research, E-Tech allows clients to segment their database by ethnicity, religion, language preference and Hispanic country of origin more accurately and comprehensively than any other approach. The EthniCenter® offers an Assimilation Index, which distinguishes Asian individuals based on their ability to speak their Native Language or understand the language of their prevailing culture. E-Tech 8.2 incorporates a unique approach for the different Asian cultures. After identifying their specific names E-Tech 8.2 does a neighborhood analysis using multi-sourced information compiled from our research team here. From that data E-Tech is able to accurately identify the Asian individuals’ ethnicity, language preference and assimilation index. The name John Lee, for example could be Chinese, Korean, African American, or a number of other ethnicities. By using this neighborhood analysis E-Tech can accurately identify his ethnicity from the over 170 different selections available.


Contact Karen Sinisi, Director Of Sales at 866-333-8324 ext. 117 or