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E-Tech Celebrates Asian Lunar New Year – ‘Year of the Monkey’ Beginning February 8, 2016

Date: Jan 27, 2016
Ethnic Technologies, the Global Leader in Multicultural Marketing, 
Data Enhancements and Analysis
Celebrates Asian Lunar New Year – ‘Year of the Monkey’
February 8, 2016 – January 27, 2017
South Hackensack, NJ — January 27, 2016– February 8, 2016 will mark the beginning of The Year of The Monkey, the Asian Lunar New Year, one of the largest and most festive celebrations for the Asian American Community.
Celebrated by Asian American groups including Chinese, Vietnamese and Korean Americans, the Lunar New Year is an event where family and friends come together to wish each other happiness and pay respect to ancestors.  Traditionally, the festivities start 22 days prior to the New Year and continue for 15 days afterwards.  The Lunar New Year is represented by a cycle of 12 years, each denoted by a different animal. This year, the Year of the Monkey, is the ninth animal in the Chinese horoscope.  According to Chinese astrology, people born in the year of the Monkey (1908, 1920, 1932, 1944, 1956, 1968, 1980, 1992, 2004, 2016) are strong-minded, creative, talented, and loving.
The Lunar New Year is celebrated with loved ones, lots of food, drums and gongs.  Family members and friends gather at each other’s homes for visits to share large meals and gifts, as a sign of fortune. Families also visit temples for prayer and luck.  According to tradition, Chinese and Vietnamese give children “red-envelopes” with good luck money for the New Year and Koreans offer newly minted money as a symbol of auspicious and fortuitous beginnings.  Business people in the Asian communities also celebrate the holiday with colleagues and employees. During this celebration decorations are also significant. Red and gold are the primary colors as they symbolize good fortune.
Scroll down to see Year of the Monkey Facts below
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About Ethnic Technologies
Ethnic Technologies (E-TECH) is the Global Leader in Multicultural Marketing, Research, Data Enhancement, Segmentation and Modeling Analytics. The EthniCenter ® from Ethnic Technologies is the result of over 40 years of continuous multicultural, religious and language preference research.  E-TECH’s Multicultural Ethnic, Language Preference and Degree of Assimilation Indices outperform the competition in accuracy and response rates time after time.  Whether using the data for marketing via social media, search engine marketing (SEM), digital, mailing, telemarketing, email campaigns or modeling, the same excellent results have been achieved.
Name: Karen Sinisi
Title: Director of Sales
Phone: (866) 333-8324 ext. 117
Year of the Monkey Facts
Year of the Monkey: February 8, 2016 – January 27, 2017Who Celebrates: Chinese-Americans, Vietnamese-Americans, Korean-Americans
Lunar New Year Translation: “Chuen Jie” (Spring Festival) in Chinese, “Tet Nguyen Dan” in Vietnamese and “Sol” in Korean
Animal Symbol: Monkey
Monkey Years: 1908, 1920, 1932, 1944, 1956, 1968, 1980, 1992, 2004, 2016
Famous People Born in Year of the Monkey: Lyndon B. Johnson, Elizabeth Taylor, Tom Hanks, Will Smith, Celine Dion, Channing Tatum, Jennifer Aniston, John Boyega, Selena Gomez
The Monkey is: Cheerful, Clever, Creative, Curious, Energetic, Fast Learner, Generous, Humorous, Intelligent, Popular, Sociable, Thrill Seeker, Witty
Best Careers for Those Born In the Year of the Monkey: Monkeys make good scientists, engineers, sales representatives, air traffic controllers, and film directors.
About the Monkey: Charming, cheeky, ingenious and mischievous, monkeys don’t have much respect for authority, and frequently find themselves in trouble.
Happy New Year:
– in Chinese (Cantonese): Gong Hay Fat Choy (Wishing you get rich)
– in Vietnamese: Chuc Mung Nam Moi  (Happy New Year)
– in Korean: Sae Have Bok Man Ie Ba Due Se Yo (Get lots of luck)
Next Lunar New Year: Year of the Rooster, beginning January 28, 2017