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Diwali at Times Square and 150 Years of Mahatma Gandhi

Date: May 16, 2019

After 4 successful years, Diwali at Times Square (DATS) is stronger than ever and will take over the glittering Times Square once again on October 12, 2019 to celebrate 150 years of Mahatma Gandhi in association with ‘Samman For All’ Foundation. DATS is one of the biggest celebrations of Diwali, the festival of lights, outside India.

In the past years, DATS has successfully reached out to more than 20 million people worldwide and was covered extensively by national and international media alike. The celebration of lights crossed all borders and was featured in more than 30 media outlets worldwide including Associated Press, New York Times and Huffington Post.

DATS is a perfect platform for you to promote your brand among millions of young, diverse, tech-centric, socially engaged audience and industry influencers through a live broadcast on TV, Social Media and Times Square Screen.

Three-month long multi-channel activations, branded engagements, product integrations, traditional and digital media campaigns in South Asian and Mainstream network will deliver maximum exposure to your brand.

This year, on October 12th, Diwali at Times Square will bring ‘Mahatma Gandhi back to life through Hologram Technology at Times Square’ following a musical tribute by prominent artists and musicians.

In the evening, our signature ‘Light Up Times Square Concert’ with Bollywood personalities will light up the center of the universe – Times Square.

On October 11th, ‘Samman Awards and Gala Dinner’ will be hosted, in NY to honor inspirational individuals of the Indian diaspora from diverse fields who chose to make a difference in others’ lives.

Have a look at the presentation and success story for more information. We can create a customized sponsorship package for you based on your marketing goals.

Look forward to hearing from you soon.

Best Regards,

Nikita Sheth