Webinar

Join us on December 1st for the next Emerge Smarter webinar series, where C+R’s Generational and Communities & Panels experts will discuss their newest offering: Micro Communities. You’ll learn how to leverage these communities to gain rich insights and connect with the following audiences:

• Multicultural (i.e., Hispanic, African American, Asian, etc.)
• Parent/child pairs,
• Generations (i.e., Gen Alpha, Gen Z, etc.)

During the webinar, these thought leaders will bring Micro Communities to life by sharing a few of their most dynamic Generations’ examples and use cases, including some for Youth and Family. They’ll dive into their different and innovative approaches and tools, including parent-kid pair and friendship interviews, online discussions with iterative concept evaluation, webcam and focus groups, and more!

You’ll also learn:

• How Micro Communities differ from other longitudinal methods
• The audiences that are ideal for these communities
• The overall benefits

Micro Communities: Ideal for Generational Viewpoints
Thursday, December 1 | 12:00 pm CST

eBook

In our latest eBook, Communities and Panels: Unique and Tailored Solutions for Diverse Audiences and Insights, you’ll learn about the most effective recruiting techniques and innovative tools to uncover deep insights, as well as tips and tricks for engaging you, the client, and participants.

In this ebook, you’ll also learn about our newest method, Micro Communities. This method blends the high-touch, interactive components of a traditional community, with a specialized focus on cohorts of interest over a shorter period of time (from two to six months). Micro Communities are a strategic way to gain rich insights and speak with audiences like multicultural, parent/child pairs, Gen Alpha, Gen Z, etc.

Download this eBook to learn how we can help you achieve your insights goals.