Multicultural Marketing Resources, Inc.

ColorComm Hosts Latinas in Media Dinner in Honor of National Hispanic Heritage Month

Oct 06, 2022

Oct 04, 2022

We want to see you at the 2022 ANA Multicultural Marketing & Diversity Conference

This year marks the 24th year of the Association of National Advertisers (ANA) Multicultural Marketing and Diversity Conference, the annual “go-to” event to discuss and debate industry issues

Oct 04, 2022

Meet the Experts in Hispanic Marketing on multicultural.com October issue of Multicultural Marketing News Sept 15 – Oct 15 is Hispanic Heritage Month

Meet the Hispanic Marketing Experts on multicultural.com in our Source Book of Multicultural Experts online

Sep 27, 2022

UGA’s D&I Professional Certificate Program Online Course Begins Oct 12, 2022

Make D&I about more than an uncomfortable conversation

Events

UGA Diversity & Inclusion Professional Certificate Program

Oct 12 - Nov 9, 2022

Location: Online

Can your organization measure D&I, identify opportunities to improve, and implement them? The key to these skills is gaining an understanding of ISO-30415:2021 by earning a Diversity & Inclusion Professional Certificate from UGA Executive Education.

Learn More >

Nov 6 - 8, 2022

2022 ANA Multicultural Marketing & Diversity Conference

Location: Hollywood, FL

This year marks the 24th year of the Association of National Advertisers (ANA) Multicultural Marketing and Diversity Conference, the annual “go-to” event to discuss and debate industry issues. Professionals in the world of marketing and advertising will gather learn and connect with prominent senior thought leaders and client-side marketing professionals who produce multicultural marketing, DEI, and supplier diversity programs across a wide spectrum of industries.

Learn More >

Nov 17 - 20, 2022

ADCOLOR 2022

Location: Los Angeles, CA

ADCOLOR, the premier organization dedicated to celebrating and promoting professionals of color and diversity in the creative industries, has announced its annual event, ADCOLOR 2022, will be held in Los Angeles, California from November 17-20, 2022 at the JW Marriott LA Live.

Learn More >

Experts Directory

Ethnic Technologies

Ethnic Technologies® is the global leader in multicultural marketing, digital applications, research, data enhancements and analysis. The Ethnicenter from Ethnic Technologies is the result of over 40 years of continuous multicultural, religious and

Rivendell Media

Rivendell Media is the oldest and most established LGBT Media Rep firm in America.

My Code Media

My Code is a digital media company that enables brands, agencies, publishers, and storytellers to decode and connect with multifaceted and diverse audiences.

fluent360

fluent360™ is one of the foremost agency leaders shaping the multicultural marketing industry.

Speakers Showcase

Ashleigh Williams

C+R Research
Senior Research Director

Her own cultural context and expertise illuminates her research style and enables empathic connections with consumers of various backgrounds. In addition, she helps spearhead the CultureBeat PULSE ezine at C+R and holds experience working with multicultural teens, harnessing her passion to uncover the thoughts and desires of the next generation.

Liz Castells-Heard

INFUSION
CEO, Chief Strategy Officer

Liz Castells-Heard is CEO and Chief Strategy Officer of INFUSION, a full-service Multicultural agency that provides Fortune 500 Clients best-in-class strategic leadership and consistent results, known for their analytics, marketing strategies, first-in-kind thinking, and cultural narratives that compel ROI-Powered ideas.

Lauren Wesley Wilson

ColorComm Media Group
Founder & CEO

Lauren Wesley Wilson is an Award –Winning Diversity and Inclusion Strategist. Lauren currently serves as Founder and CEO of ColorComm Media Group and ColorComm, Inc. In 2011, Lauren founded ColorComm, Inc., the nation’s leading women’s platform addressing diversity and inclusion across the communications, marketing, media, advertising, and digital arena.

Brenda Lee

Vision Strategy and Insights
Founding Director

With over 20 years of marketing, consulting, market research and business management experiences, Brenda is uniquely qualified to provide her clients superior data driven strategic consulting services. Prior to forming Vision Strategy and Insights, Brenda founded and managed The Quan Market Research – a marketing consulting company offering marketing management, research and consulting services across various industries.

Newsletters

Careers

Account Supervisor
African-American DRTV 360° Campaigns
Infusion by Castells (New York)

Apr 14, 2022

Job Location New York, NY

The Account Supervisor for our DRTV/Digital team will work on the Agency’s largest telecom/mobile account specializing in African American segment insights, work and process as the main contact between client and agency teams in NY and LA. Reports to the Partner, Marketing and Strategy. Ideal candidate is proactive and a problem solver with a “can do” attitude, with both strategic and executional expertise. We are looking for the right fit, so the position level can vary.

Apr 14, 2022

Job Location LA

Senior Broadcast/Digital Producer
Infusion by Castells

The seasoned producer will lead all African American Direct Response and Brand integrated productions for the agency’s largest telecom/mobile client, which leverage influencers and celebrities. Multicultural experience a plus. Reports to the Co-Chief Creative Officer, as well as the Partner, EVP of Marketing and Strategy.

Jan 11, 2022

Job Location Los Angeles or New York

Direct Mail and Digital Art Director
Infusion by Castells

We're looking for an experienced direct mail and digital art director who can design great work to communicate our telecom clients’ brand identity.

Market & Topic Authorities

Here are some examples of projects completed and how MMR can help you find information and experts to reach the disability consumer market.....or showcase your expertise.

Multicultural Market Research

With such substantial growth & opportunity, in the new reality there will be a premium on understanding Hispanic consumer behavior patterns and marketers from all industries may be required to adopt new strategies and agile approaches to messaging the right Hispanic consumers online and offline. To gain a fair share of this increasingly important segment, marketers need to know how, when and where to engage Hispanic consumers, in-language and in-culture.

Direct Marketing

In 2010, the U.S. Census Bureau counted 50.4 Million Hispanics, 38.9 Million African-Americans and 14.6 Million Asians.

Books, Reports, Essays & Downloads