Multicultural Articles

Read articles and advertorial features from companies involved with targeting Hispanics, African Americans, Asian Americans, LGBT and people with disabilities, among other markets. Have an article to submit for consideration for posting or distributing via MMRNews? Contact lisa@multicultural.com or learn more at Submit Your News.   Subscribe

Meet the Expert: Jo Muse, Chairman and Chief Creative Officer of Muse Communications

Jo Muse, Chairman and Chief Creative Officer of Muse Communications joins Multicultural Marketing Resources' Speakers Showcase at http://multicultural.com/_webapp_3207790/Muse,_Jo
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Reach Corporate Multicultural Mktg Execs, Agencies and Media via our Black History Month Issue of MMRNews

Promote Your News in our Black History Month Issue of Multicultural Marketing News Online and Reach Key Multicultural Marketing Executives at Fortune 500 Corporations, Plus Agency Side Executives and Media  Read more >>

Insights Marketing Group adds to Expertise with Neuro-Linguistic Programming (NLP)

(Miami, Florida. February 3, 2011) Rebeca Cantú Helmstetler has joined Insights Marketing Group (IMG) as Senior Project Director. She is a Certified Practitioner of Neuro-Linguistic Programming (NLP) with 15 years experience in qualitative research.  Read more >>

Experts Sought to List in The Source Book of Multicultural Experts, 2011/12

New York, NY, February 2, 2011 - Multicultural Marketing Resources, Inc. (MMR) announces that it is now accepting new and renewal listings for the upcoming publication of the 14th edition of The Source Book of Multicultural Experts, 2011/2012. This is also the time for experts who are currently listed to review and update their information. The Source Book is a unique directory that provides resources for corporate and agency side marketing executives and contacts for journalists. Since our first edition, thousands of copies of The Source Book of Multicultural Experts have been distributed each year.   Read more >>

E-Tech Black History Month Newsletter

Achievements in Black History
With the celebration of Martin Luther King's 82nd birthday on Monday January 17th and the coming to the end of the second year of office for our first black president, E-Tech would like to honor all those who contributed to African American History achievements. The 2009 inauguration of Barack Obama as President of the United States marked a defining moment in both American and World history. This historic event was another step toward Martin Luther King's dream of a more equitable society.  Throughout Black History Month, we remember how Black American leaders of all kinds helped to bring our Nation together.  Read more >>

IDT Corporation Taps Factory 360 as Lead Agency for Event Marketing

Factory 360 Hires Belkis Gunduz to Lead the IDT Account

New York, NY, February 1, 2011 - Event / Experiential marketing agency Factory 360 has been tapped by IDT Corporation to be their lead agency for event marketing. The IDT initiative is a nationwide program aimed at promoting the IDT / Tigo branded phone top-up cards in top tier markets in California, Texas, Florida, Georgia, DC, Maryland, Virginia as well as the NY/NJ/CT area. IDT is the world's largest provider of pre-paid and top up phone cards and a Fortune 1000 listed company.  Read more >>

Outlook for Multicultural Marketing in 2011 and Beyond

Top multicultural marketing experts weigh in with their informed opinions on what to expect in Multicultural Marketing in 2011 and over the next decade. Read on to learn what these experts have to say about marketing to African Americans, Asian Americans, Muslim Americans, the GLBT consumer market and people with disabilities.  Read more >>

GLR Networks’ Programming Continues to Expand throughout the Country Adding 5 New Stations to its List of Affiliates!

January 28th, 2011 (Miami) – GLR Networks is proud to announce the addition of 5 new affiliates to its network. With the ever growing success of our programs and the increasing demand to satisfy the needs of Hispanic audiences, GLR Networks is expanding its horizons and adding affiliates in Wallace NC, Memphis TN, Vail CO, Eutis FL, and Austin TX.    Read more >>

Lopez Negrete Communications, Inc. Receives Best of Business Award

Houston, TX, Jan. 26, 2011 – Lopez Negrete Communications, Inc. has been selected for the 2010 Best of Business Award in the Advertising Agencies category by the Small Business Commerce Association (SBCA). Lopez Negrete Communications, headquartered in Houston, Texas, is one of the largest, leading advertising and marketing agencies specializing in Hispanic marketing.  Read more >>

Gardenia Organic, Women-owned Business, is First New York Florist to Earn 'VeriFlora Certification'

January 27, 2011, New York, NY - Gardenia Organic, a New York City based sustainable florist, has earned VeriFlora Preferred Retailer status for its commitment to sustainability practices.  Gardenia Organic is the first New York florist to be recognized for the rigorous environmental practices they undertake in order to practice agricultural sustainability.  VeriFlora is considered the gold standard in ensuring sustainability practices in the flower industry.  Read more >>