Multicultural Articles

Read articles and advertorial features from companies involved with targeting Hispanics, African Americans, Asian Americans, LGBT and people with disabilities, among other markets. Have an article to submit for consideration for posting or distributing via MMRNews? Contact lisa@multicultural.com or learn more at Submit Your News.   Subscribe

RTVI and Russian-American Media, LLC Bring the Lezginka Dance Company of Russia Back to New York

New York based RTVI (Russian TV International) and Russian-American Media, LLC are bringing the Lezginka State Dance Company of Russia to New York City. They will be performing an all-new program entitled "Dances of our Region", which is directed and choreographed by Mr. Zulumkhan Khanghereiev. The performance will take place on October 22, 2011 at 7pm at the Tribeca Performing Arts Center at 199 Chambers Street, New York.  Read more >>

ES Advertising to Take Home 3 EMMAs (Excellence In Multi-Cultural Marketing Awards) at the 25th Annual NAMIC Conference on October 5th, 2011 in New York

ES Advertising to Take Home 3 Emmas (Excellence In Multi-Cultural Marketing Awards) at the 25th Annual NAMIC Conference on October 5th, 2011 in New York  
 
NAMIC (National Association for Multi-Ethnicity in Communications) recognizes ES Advertising, Inc., for their accomplishment of creating culturally relevant marketing programs that achieve results with 3 EMMA Awards (Excellence in Multi-Cultural Marketing Awards) for Time Warner Cable Read more >>

Call for Entries: Submit Your Multicultural Work into the 2012 North American Effie Awards Competition

Effie Worldwide invites you to submit your targeted multicultural work into the 2012 North American Effie Awards competition.   Read more >>

Association of Hispanic Advertising Agencies (AHAA) Announces Powerhouse Lineup for Annual Conference on Oct. 11-13, 2011 in Miami

Association of Hispanic Advertising Agencies (AHAA) Announces Powerhouse Lineup for Annual Conference on Oct. 11-13, 2011 in Miami -- Theme of “See Change” To Pervade All Sessions

Miami, September 28, 2011 – The Association of Hispanic Advertising Agencies will hold its Annual Conference on October 11-13, 2011 at the Eden Roc Renaissance Miami Beach with the theme of “See Change.” Poised on the crossroads of a major transition in the Hispanic market, the conference will address the ever-changing Hispanic consumer, who is increasingly mobile and an avid user of technology, and how agencies must leverage cultural expertise while continuing to adapt and hone innovation to stay ahead of the competitive landscape.  Read more >>

2011 ANA Multicultural Marketing & Diversity Conference, Nov. 6-8, Fontainebleau Miami Beach

Walmart Puts Multicultural At The Top Of The List - After the 2010 Census, Walmart needed a new paradigm shift for multicultural marketing. With Hispanic, African-American and Asian consumers being approximately 34% of the U.S., multicultural marketing can no longer be a niche effort. It can no longer be the responsibility of just the "multicultural" marketing team. Walmart's SVP of Marketing Tony Rogers will share how Walmart has implemented a total market approach to marketing and how multicultural has become everyone's responsibility.   Read more >>

The Source Book of Multicultural Experts 2011/12 is Published by Multicultural Marketing Resources, Inc.

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Terra’s EZTarget is the First Hispanic Focus Ad Network to Become Certified as IAB Compliant

Miami, FL – September 20, 2011– EZTarget Media, an advertising network owned by Hispanic digital media company Terra, is the first Hispanic focus ad network to become certified as IAB (Interactive Advertising Bureau) compliant. The IAB compliance ensures that EZTarget Media and Terra offer advertising media solutions in accordance with quality assurance guidelines issued by the IAB in reference to inventory acquisition, contextual taxonomy and targeting, inventory vetting and data disclosure.   Read more >>

Etech: Marketing Opportunities for the Hispanic Consumer

Join us in honoring Hispanic Heritage Month being celebrated nationwide beginning on September 15, 2011, the anniversary of independence for five Latin American countries - Costa Rica, El Salvador, Guatemala, Honduras, and Nicaragua. Mexico achieved independence on September 16th and Chile on September 18th    Read more >>

The CEOs Summit Convergence 2011 4th Annual Conference Returns October 6th

The CEOs Summit I Convergence 2011 4th Annual Conference Returns October 6th  Read more >>

Special Offer to Register to Portada's Conference Next Week: "Marketing to Hispanics: Taking the CMO's Driver Seat"

Special Offer to Register to Portada's Conference Next Week: "Marketing to Hispanics: Taking the CMO's Driver Seat"  
 
Attend Portada's Sept. 21 and Sept. 22 Conferences at  a Special Discount for MMRNews Subscribers
 
Benjamin Jankowski, Global Media Director at Mastercard will be the keynote speaker at Portada's  Fifth Annual Hispanic Digital and Print Media Conference which takes place in NYC's Scholastic Auditorium next Thursday September 22. The theme of the event is "Marketing to Hispanics: Taking the CMO's Driver Seat."   Read more >>