Multicultural Articles

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New Speech Topics Added to Lisa Spira's Multicultural Marketing Resources' Speakers Showcase Page


 
New Speech Topics Added to Lisa Spira's Multicultural Marketing Resources' Speakers Showcase Page
 
Lisa Spira, Director of Research and Product Development at Ethnic Technologies, has added new speech topics to her offerings featured on her Speakers Showcase page at http://multicultural.com/speakers-showcase/spira-lisa

The new topics are:
  • Multicultural America: A Data Driven Look
  • Simplify Data: How Basic Data Yields Complex Information
  • Reconciling Data and Privacy
Read complete descriptions of each speech offering at http://multicultural.com/speakers-showcase/spira-lisa

Her other speaking topics include:
  • naming trends
  • baby names
  • names & ethnicity / names & gender
  • applied linguistics & applied onomastics
  • multicultural marketing
  • data-driven marketing
  • targeted marketing
  • predictive data
Interested in names? She's also a baby name consultant and contributor to the primary US-based website for name-related information.

About Lisa Spira
Lisa channels her lifelong passion for names into developing multicultural marketing insights as Director of Research and Product Development at Ethnic Technologies. In her current role, Lisa oversees the research, design, and development of the E-Tech Product Suite and develops the team responsible for these multicultural business insight tools.
 
Ethnic Technologies (E-TECH) is the Global Leader in Multicultural Marketing, Research, Data Enhancement, Segmentation and Modeling Analytics. The EthniCenter ® from Ethnic Technologies is the result of over 40 years of continuous multicultural, religious and language preference research. E-TECH's Multicultural Ethnic, Language Preference and Degree of Assimilation Indices outperform the competition in accuracy and response rates time after time. Whether using the data for marketing via social media, search engine marketing (SEM), digital, mailing, telemarketing, email campaigns or modeling, the same excellent results have been achieved.

Contact:
Karen Sinisi
Director of Sales
(866) 333-8324 ext. 117