CultureBeat, a division of C+R Research

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CultureBeat, a division of C+R Research

150 N. Michigan Ave., 34th Floor
Chicago, IL 60601
Phone: 312-828-9200
www.crresearch.com
jorgem@crresearch.com
Contact:
Jorge Martinez, Vice President

Culture defines and shapes consumers, implicitly and explicitly affecting the way we interact with organizations, products and brands. CultureBeat, C+R Research’s multicultural research division, helps brands understand how different cultures, ethnicities and lifestyles – and the dynamics that intertwine them – influence their consumers. Our team focuses on getting to the core of what drives consumers’ interactions with your brands to help you form long-lasting connections with them.

Our CultureBeat team is comprised of a group of researchers from diverse cultural and professional backgrounds who bring years of experience and cultural relevance. And our Hispanic research consultancy, LatinoEyes®, brings additional experience and deep understanding of both U.S. and Latino cultures. Our insights are driven by our passion to uncover how culture influences consumers/shoppers and the decisions they make.  We leverage our company’s agility to develop the best research approaches, utilizing both traditional and emerging methods.

          

Read our News:

What's on the minds of Black consumers? Find out in C+R Research's next live panel on August 20!

Connect with African American Consumers During C+R Research’s Live Consumer Panel on Thurs June 18th

CultureBeat® PULSE Newsletter from C+R Research: Multiculturals and COVID-19

Our POV "With Few Exceptions, Super Bowl Advertisers Miss the Multiculturalism Goalpost" as featured in Multicultural Marketing News - Super Bowl LIV Ads Analysis: A Multicultural Perspective
Our POV "Budweiser's Well-intended Beer-Goggled "Typical American" Ad Hits a Nerve" as featured in Multicultural Marketing News - Super Bowl LIV Ads Analysis: A Multicultural Perspective
Our POV "NFL Appeals to Largest Growing Minority Fan Base with All-Latin Musical Experience for the First Time in its History" as featured in Super Bowl LIV Ads Analysis: AMulticultural Perspective from C+R Research Experts
Our POV "This Close to Being Truly Inclusive" as featured in Super Bowl LIV Ads Analysis: AMulticultural Perspective from C+R Research Experts

Jorge Martínez-Bonilla, Vice President, C+R Research, CultureBeat & LatinoEyes Joins Multicultural Marketing Resources' Speakers Showcase

Shaili Bhatt, Senior Research Director, C+R Research Joins Multicultural Marketing Resources' Speakers Showcase

Ashleigh Williams, Research Director, C+R Research Joins Multicultural Marketing Resources' Speakers Showcase

In tune with your multicultural consumer? Read the new issue of CultureBeat® PULSE e-zine From C+R Research

Save the Date: Emerge Smarter Webinar - Unraveling the Complexities of Cultural Identity - July 25

Learn How to Navigate the Multicultural Consumer Landscape: Newsletter from C+R Research

The Multicultural Landscape: Your Brand...Your Impact...It Matters

Introducing Our New Multicultural e-Periodical, CultureBeat Pulse


Business Type: Market Research Firm
Markets: African American Market,Cross Cultural Market,General Market,Hispanic Market,Latin American Market,LGBT Market,Millennial Market,Multicultural Market,Senior Market (50+),Total Market,Women’s Market,Youth/Teen Market
Industry Expertise: Apparel and Fashion,Automotive,Banking,Beverages-Alcoholic,Consumer Electronics,Cosmetics and Beauty,Education,Entertainment/Music,Fast Food,Financial Services,Government,Healthcare,Insurance,Packaged Goods,Pharma/Health,Professional Services,Retail,Technology,Telecommunications,Travel/Tourism
Services: Market Research

Number of employees: 0

Percent Minority Owned: 0%

Percent Woman Owned: 0%
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