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MMR in the News

View articles featuring news about MMR or quoting us as well as articles by Lisa Skriloff, President of Multicultural Marketing Resources, Inc.

Lisa Skriloff quoted in article “Multicultural Marketing: Who needs it ?” Bottom Line, October 2014

MMR Quoted or Featured

Lisa Skriloff Featured in "What's In Your Hand?" Radio Show (WHCR 90.3FM), February 8, 2013

"Multicultural Marketing Resources Announces Establishment of its Corporate Recruitment Division," Bulldog Reporter, November 29, 2012

"Hispanic Public Relations Association names Lisa Skriloff of Multicultural Marketing Resources as May 2012 Member of the Month!"

Hispanic Public Relations Association Hispanic Public Relations Association (44 KB)


"Car Campaigns for all Consumers," Detroit News, December 8, 2011

Detroit News (December 2011) Detroit News (December 2011) (489 KB)


"9 Great Business Ideas for 2013," BusinessNewsDaily June 26, 2012

"Experts at Multicultural Small Biz Conference show owners how to write a script for success," The New York Daily News, June 27, 2011

"McDonald’s Courts Asian New Yorkers," CitySpoonful, March 28, 2011

"The Most Common Negotiating Mistakes - and How to Avoid Them," Business on Main, February 25, 2011

"Enhanced tools offer added insight," Hispanic Market Weekly, November 30, 2010

"Minority Marketing: A Talent War Brews," The Wall Street Journal, October 25, 2010

Watch video of Lisa Skriloff, President, Multicultural Marketing Resources interviewed (during PRSA's 2010 Sliver Anvil Judging) about diversity, Census 2010 and the growth of multicultural communications; October 2010

"
The Voice of Online Marketing - My Favorite Online Marketing Tool," MarketingVOX, May 20, 2010

"Obama Tax Credits Aimed at Small-Business Hiring," Wall Street Journal, January 29, 2010

"5 proven tips to reach a niche business audience," FuelNet, August 11, 2009

Lisa Skriloff interviewed on blogtalkradio.com, October 8, 2009

“Disney adds African-American Princess Tiana to royal family,” USA Today, February 16, 2009 

"A New Venture for Jay-Z, on Madison Avenue," The New York Times, February 8, 2008

"Ethnic Marketing," Brandweek, January 1, 2007

"Companies view ethnic holidays like Kwanzaa and Three Kings Day as a way to reach a niche," The New York Times, December 30, 1998

Articles authored by Lisa Skriloff, President, Multicultural Marketing Resources, Inc.

“Resorts begin Asian American PR outreach,” featured in O’Dwyer’s PR Report, June 2010 “Resorts begin Asian American PR outreach,” featured in O’Dwyer’s PR Report, June 2010 (1454 KB)


“The Case for Multicultural Communications,” O’Dwyer’s PR Report, June 2009 “The Case for Multicultural Communications,” O’Dwyer’s PR Report, June 2009 (2204 KB)


Marketing to a Multicultural Nation Marketing to a Multicultural Nation (173 KB)