Multicultural Articles

MMRNews includes advertorial features from more than 250+ companies involved with targeting Hispanics, African Americans, Asian Americans, GLBT and people with disabilities, among other markets. News is supplied by outside sources and edited by Lisa Skriloff. MMRNews clients may distribute press releases and company announcements on multicultural marketing and diversity initiatives to our subscribers, marketing executives (corporate & agency side) and journalists (ethnic & mainstream media).

MMR Announces the Establishment of its Corporate Recruitment Division

New York, NY, November 28, 2012 - Multicultural Marketing Resources, Inc. (MMR), a public relations agency, consulting firm, marketing firm and publishing company, is expanding its services to include a corporate recruitment division.  Read more >>

Get the Early Bird Registration Rate for Geoscape's New Mainstream Business Summit

THE 9TH ANNUAL NEW MAINSTREAM BUSINESS SUMMIT- April 3-4th, 2012 at the Conrad Hotel in Downtown Miami  Read more >>

d expósito & Partners, LLC to Boost Team with Senior Hires - Agency to bring in Industry Veterans Olper, Galván, and Ferreras as Partners

New York, New York, November 13, 2012 - As part of a second phase of growth, d expósito & Partners announced today that Leo Olper and Mauricio Galván have joined the Agency as Partners. "They will be adding depth and strength to an already successful team," says the Agency in its announcement. Mr. Olper has joined the Agency as Partner/Business Development and Integration Officer and Mr. Galván has joined as Partner/Chief Creative Officer.    Read more >>

Giving Thanks from Ethnic Technologies, LLC

In the wake of Hurricane Sandy and the Northeast's recovery from this tragic event we at Ethnic Technologies are thankful that we all are safe, the possessions lost in the storm can be replaced. Now onto the rebuilding and recovery stage. Although things will never be what they were in the damaged areas, we will all have the memory of things past to put a warm smile on our faces. During this year at E-tech we lost our dear friend and co-worker Loretta Poggio to breast cancer. Over these past years, her favorite newsletter to write for us was about the multicultural Thanksgiving traditions. To honor her and keep with that tradition below is one of her wonderful articles.   Read more >>

ARY Digital Network Appoints MediaMorphosis as the Exclusive Sales Agency for Mainstream Business in North America and Local Business for Canada

November 13, 2012 (New York City) - ARY Digital Network, the global leader in Urdu Language broadcasting, has appointed MediaMorphosis, a full service multicultural communications company, to manage their mainstream Ad sales in North America.   Read more >>

LatinTRENDS to Celebrate its 11th Annual Latino Trendsetter Awards Gala, Nov. 27th.

New York (November 9, 2012) LatinTRENDS will celebrate its Eleventh Annual Latino Trendsetter Awards Gala on November 27th. The Latino Trendsetter Awards Gala is only one of many vehicles in LatinTRENDS' arsenal of event marketing tools to help our advertising agency partners and corporate sponsors reach the Latino audience in New York. LatinTRENDS recently conducted a geo-targeting campaign in order to empower effective street teams for the newly launched MundoFox network. For more information about this auspicious event in New York's multicultural market, please visit  www.latinotrendsetter.com.   Read more >>

Digilant Introduces Digilant Multicultural Segmentation Technology for Real-Time Advertising

Brands Gain Competitive Edge with Ability to Reach U.S. Hispanic, African American, Asian and LGBT Audiences
BOSTON -- (October 30, 2012) - DigilantTM,  the leading consolidated media-buying platform, today announced the release of Digilant Multicultural, a marketing system designed to pinpoint specific audiences including U.S. Hispanic, African American, Asian, and LGBT. Digilant Multicultural uses semantic language, geographic information, and other proprietary attributes to match an advertiser's preferred audience in real-time to video, display, and mobile advertising placements.

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Discover The Africa Channel and Win

Discover The Africa Channel and Win (here) Enter to Win a Trip to the Pan African Film Festival in Los Angeles (here)
The Africa Channel, the national cable TV network that provides culturally relevant programming from and about Africa is pleased to offer an opportunity to promote your brand in a unique sponsorship of The Africa Channel's high-impact show franchise - Jacob's Cross.     Read more >>

Why Brands Are Using Digital Music to Reach South Asian Consumers in the U.S.

Major brands looking to grow their business are trying to figure out how to reach and engage the affluent, educated and tech-savvy South Asian / Indian population here in the U.S.  With their $90 billion purchasing power, marketers cannot assume mainstream advertising is enough to reach and engage this valuable segment.    Read more >>

The ADCOLOR Awards and Industry Conference is Officially One Week Away: Limited Room Available. Boris Kodjoe, Soledad O'Brien, Harry Shum Jr., David Banner and More!

In just one week, the 6th Annual ADCOLOR® Awards and 2nd Annual ADCOLOR® Industry Conference will kick off at Las Vegas' Bellagio Hotel.  From Thursday, October 18th through Saturday October 20th guests will get exclusive access to cutting edge conference panels and panelists from many of the industry's best:  BET Networks, Draftfcb, Kang & Lee, Time Warner, Univision, GTM, DIAGEO, TBWA\Chiat\Day, Omnicom Group, The Ghetto Film School, CNN - just to name a few.  Read more >>