Multicultural Articles

New York, NY, July 27, 2012 - Multicultural Marketing Resources, Inc. (MMR) is pleased to announce it has received New York State certification as a woman-owned business enterprise (WBE) by the New York State Empire State Development Corporation. MMR, founded 18 years ago by Lisa Skriloff a former director of marketing at The New York Times, is a public relations agency, marketing firm, publishing company and consulting firm. MMR publishes a multicultural newsletter, Multicultural Marketing News and the printed directory, The Source Book of Multicultural Experts. An online directory is also available at www.multicultural.com featuring diversity and ethnic marketing experts.   Read more >>

From its humble inception in 1969 with the gold and jewelry business, to a diverse range of businesses and industries and a global presence, ARY has become a force to be reckoned with in the 21st century corporate world.  Read more >>

This August has been proclaimed as the Eighth Annual Black Business Month. This is an event that goes well beyond awareness and focuses more on actions and showing support through transactions. Black Money has created a list of 31 Ways to Connect With Black Businesses, one for every day of Black Business Month. The 31Ways, 31Days campaign includes simple steps and specific businesses to support both online and in person. So as August approaches let's plan to do something to support a black business, whether it's online or in your community or elsewhere.  Read more >>

Latin-Pak, a Hispanic Direct Marketing firm with offices in Los Angeles, California and headquarters in St. Louis, Missouri, is a proven leader with a history of success working project based with many top advertising agencies and Fortune 100 Companies across the United States. Established in 1996, Latin-Pak has been marketing to Hispanic homes nationwide, utilizing a combination of various direct delivery methodologies to effectively reach Latino consumers "in-home" through Hispanic Digital, Email, Contextual, Mobile, Direct Mail, Hispanic Databases, Door-to-Door, Insert Programs, and Spanish Free Standing Insert Programs.  Read more >>

4th Annual NAAMBA Leadership Conference & Exposition Tomorrow's Leaders Today!
September 13-15, 2012
Santa Clara Hyatt Regency & Convention Center, CA
Exclusive Sponsor Rate - 10% Discount
Register today to take advantage! Use this code: MMR10%  Read more >>

We are 2 weeks from the opening drumroll to the 2012 UNITY Convention at Mandalay Bay Resort & Convention Center in Las Vegas!! August 1-4, 2012 at Mandalay Bay in Las Vegas for the historic gathering of journalists of color, lesbian, gay, bisexual and transgender journalists, media professionals, newsroom recruiters, journalism students and individuals who care about diversity and inclusion in news media.  Read more >>

Hispanic Retail 360 Summit is the premier cross-channel event that focuses on retailing to the growing Latino market. The conference and exposition is aimed at helping retailers maximize their business with the growing Hispanic market in the U.S. While the Hispanic consumer market represents a significant growth opportunity for both retailers and suppliers, it is also one of the most complex markets for researchers, marketers, buyers and sales professionals to understand. Hispanic Retail 360 is the only conference designed to help retailers target, segment, and execute merchandising and marketing plans effectively to Latino shoppers.  Read more >>

If you are reading this you undoubtedly grasp the importance of black consumers. African-Americans are in urban areas, in the South (55 percent), and in ten northern U.S. cities. There are 40 million approaching 14 percent of the U.S. population. They will have over a trillion dollars in buying power in 2014 according to the Selig Center (www.terry.uga.edu/selig).  Read more >>

CHICAGO, July 16, 2012 - VIVELOHOY.com, the Web site designed to connect with discerning and culturally-conscious Latinos, re-launched today offering more relevant news and information through remarkable photo galleries, captivating videos, engaging bilingual articles and relevant links. The site is now fully responsive, accessible via web, mobile and tablet and can be read in both English and Spanish. VIVELOHOY is published by Hoy, the only Spanish-language daily and the leading Hispanic newspaper in Chicago.  Read more >>

Hispanic Market Weekly is proud to present award-winning multicultural expert and pioneer of the in-cultural marketing methodology, Isabel Caldes, in an exclusive webinar, where she will be joined by Hispanic experts who contributed chapters to her newly-published book “WIN! The Hispanic Market”.   Read more >>