President, Multicultural Marketing Resources, Inc.

 

Speakers Showcase

Karen Sinisi

Ethnic Technologies
Karen Sinisi has extensive knowledge and experience in Multicultural Marketing as well as broad-based Direct Marketing. She has worked with clients at Ethnic Technologies for ten years, helping them to reach critical multicultural markets. She has also been instrumental in developing “cultural competence” strategies for those same clients. View Profile

Meet the Expert

CultureSpan Marketing

CultureSpan is a full-service marketing firm specializing in developing Hispanic and Total Market creative strategies. Headquartered in El Paso, Texas, CultureSpan has 35 years experience developing campaigns that forge meaningful connections between brands and consumers. We do this using something called “Transcreation”… a process that explores cultural insights first, before focusing on language. ... View Profile

Featured Events

July 10-11, 2017
The 2017 Multicultural Women's National Conference

Mark Your Calendars! The Multicultural Women’s National Conference prepares for success in 2017 where high-achieving, high-potential women from all races and ethnicities come together to explore and leverage their strengths for workplace progress. This two-day national conference deepens the conversation about race and gender in the workplace, attracts hundreds of attendees from major corporations, and honors the Working Mother Best Companies for Multicultural Women.

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Job Opportunities

Copywriter/Proofreader (bilingual Spanish), Castells & Asociados, Los Angeles, CA

The primary role of the Copywriter/Proofreader is to write copy and provide proofreading and quality checks for the direct marketing materials for the agency’s Telecommunications client. This includes TV and radio scripts; acquisition/upgrade direct mail, shared mail, emails, e-blasts, digital banners, web landing pages, collateral, FSI, print and OOH.

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New Business Development Executive, Ethnic Technologies, South Hackensack, NJ

Ethnic Technologies seeks a Business Development Executive to continue to bring the industry leading multicultural marketing tool E-Tech and associated products to new audiences and digital marketing opportunities.

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Featured Articles

Chicago will Host Annual "AHAA: The Voice of Hispanic Marketing" Conference; Focus on Next Generation Multicultural Marketing, June 12-14

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Shattering the Myths of Multicultural Marketing: B-to-B campaigns that challenged conventional thinking about diverse audiences (ANA B-to-B Marketer)

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Marc Strachan to Receive Outstanding Alumnus Award Mar 18; Helps Launch Adelphi Multicultural Scholarship Fund

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