President, Multicultural Marketing Resources, Inc.

 

Speakers Showcase

Towan Isom

Isom Global Strategies
Towan Isom is the President and CEO of Isom Global Strategies (IGS), a strategic communications firm in Washington, DC. With 20 employees, Towan started IGS in her basement and has grown the company to a 4million small business in 4 years. View Profile

Meet the Expert

Campbell-Communications, Inc.

Our primary goal is to deliver professionally conducted research with insightful outcomes. Based on our decades of practical experience we also provide sound strategy development. Our services represent a wide range of methodologies including: moderating, ethnography, storytelling, on-premise/environmental interviews, plus IDIs and executive interviews. We’ve used these approaches as tools for the development of effective marketing and advertising strategies, to indentify prime audiences with crystal clarity, concept evaluation for new products, and the assessment of advertising communications through its various stages of development. Our mission is to help our clients identify new business opportunities, provide recommendations and offer guidance for B2C and B2B communications that resonate and achieve the established communications objectives. Our professionally performed services are what distinguish Campbell Communications from our competition. Our experience and unique ability to customize traditional approaches to meet a specific challenge is a key foundation component of our core principles.... View Profile

Featured Events

April 5-7, 2017
2017 DTC National Conference featuring Multicultural Experts - April 5-7, Westin Copley Place, Boston

With a 15+ year-long reputation as "The Leading Forum for DTC Thought Leaders," the DTC National is one of the largest annual conferences focusing solely on direct-to-consumer Rx marketing.

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June 1-2, 2017
3AF 2017 Asian Marketing Summit

Register now for the 3AF's 2017 Asian Marketing Summit, June 1 and 2, in Los Angeles. This is the one and only conference dedicated to Asian marketing and advertising.

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Job Opportunities

DRTV account supervisor, Castells & Asociados, New York, NY

Job specs
- bilingual/ bicultural
- knows telcomm/cable and direct
- both detailed and strategic
- knows their way around TV productions, is assertive, organized and commands respect from his/her peers

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Associate Director, The Davis Center, Williams College, Williamstown, Massachusetts

Williams College seeks a creative, dynamic individual as the Associate Director of the Davis Center.

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Copywriter/Proofreader (bilingual Spanish), Castells & Asociados, Los Angeles, CA

The primary role of the Copywriter/Proofreader is to write copy and provide proofreading and quality checks for the direct marketing materials for the agency’s Telecommunications client. This includes TV and radio scripts; acquisition/upgrade direct mail, shared mail, emails, e-blasts, digital banners, web landing pages, collateral, FSI, print and OOH.

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Featured Articles

DOWNLOAD NOW: First-of-its-Kind App to Connect Minority and Women Business Owners and Entrepreneurs to Government Contracting Opportunities---MWBE CONNECT NY!!


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Multicultural Research: 4 Blogs Highlighting Lifestyle Dimensions of Black/African-American Culture

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TDW+Co Welcomes Edward Chang


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