President, Multicultural Marketing Resources, Inc.

 

Speakers Showcase

Liz Castells

Castells & Asociados
Liz Castells-Heard is President/CEO of Castells & Asociados, a top Hispanic marketing agency with clients such as McDonald’s, Safeway, and Toyota. Liz is an industry force with a Stanford MBA, finance and psychology training, 30 years General market, Client and Hispanic experience including DDB NY, Campbell’s, Oriflame, Conill/Saatchi. Her strategic acumen, brains, ‘tell it like it is’ magnetic style and values make her a thought leader. Founded in 1998, Liz envisioned a different kind of Hispanic agency – one that made business results the priority and strategy the roadmap to creative solutions, with full immersion in a client’s business A to Z – a place run with energy, heart and candor; free of egos, BS or layers; with a sharp interdisciplinary team where creatives, suits and media alike are strategists, ideation is combustible and the outcome has no limits. View Profile

Meet the Expert

Grupo Gallegos

We are a full-service advertising agency dedicated to providing clients with strategic marketing solutions, while pushing the boundaries creatively. We have evolved from being a different kind of “Hispanic” agency into what we believe is the most culturally astute agency in the nation. With a team comprised of leading talent from both the Hispanic and General markets, we have built an agency that offers the essential sensibilities and capabilities to help clients navigate the rapid cultural shifts occurring within the U.S.... View Profile

Featured Events

August 24-26, 2016
The 2016 Multicultural Retail 360 Summit – Optimizing the Omnichannel Experience for Multicultural Consumers

The Multicultural Retail 360 Summit is the retail industry’s premier educational and networking event. Join us in San Diego on August 24-26 where Facebook, Zumba® Fitness, Kellogg, Albertsons/Safeway, Jewel-Osco and more will share insights, strategies and information on how to connect with multicultural consumers.

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September 20-21, 2016
30th Annual NAMIC Conference, September 20-21, 2016 at the New York Marriott Marquis

Register for the 30th Annual NAMIC Conference. This insightful and informative symposium is the media and entertainment industry's most comprehensive forum addressing diversity and inclusion as a business imperative.

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Job Opportunities

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Featured Articles

Multicultural Marketing Resources, Inc. Recommends: Multicultural Marketing/Diversity Conferences in Aug-Oct

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Recommended Multicultural Marketing/Diversity Confs Aug-Oct

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Paragon Language Services: Bridging the Gap

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