President, Multicultural Marketing Resources, Inc.

 

Speakers Showcase

Liz Castells

Castells & Asociados
Liz Castells-Heard is President/CEO of Castells & Asociados, a top Hispanic marketing agency with clients such as McDonald’s, Safeway, and Toyota. Liz is an industry force with a Stanford MBA, finance and psychology training, 30 years General market, Client and Hispanic experience including DDB NY, Campbell’s, Oriflame, Conill/Saatchi. Her strategic acumen, brains, ‘tell it like it is’ magnetic style and values make her a thought leader. Founded in 1998, Liz envisioned a different kind of Hispanic agency – one that made business results the priority and strategy the roadmap to creative solutions, with full immersion in a client’s business A to Z – a place run with energy, heart and candor; free of egos, BS or layers; with a sharp interdisciplinary team where creatives, suits and media alike are strategists, ideation is combustible and the outcome has no limits. View Profile

Meet the Expert

Daniel Gonzalez & Associates

Strategic, Creative, Copywriting, Graphic and Editorial Services for US Hispanic and Latin American markets, specializing in publishing (magazines, books, continuities) and nonprofits. Original Direct Mail copy and design (Spanish and bilingual); creative adaptations; collection and fulfillment material; list analysis. Formats include traditional direct mail efforts, magalogs, bookalogs, inserts and TV commercials. 40 years of direct marketing and publishing experience, 35 years specializing in US Hispanic and Latin American markets.... View Profile

Featured Events

June 1-2, 2017
3AF 2017 Asian Marketing Summit

Register now for the 3AF's 2017 Asian Marketing Summit, June 1 and 2, in Los Angeles. This is the one and only conference dedicated to Asian marketing and advertising.

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June 6, 2017
17th Annual Cultural Insights Forum, June 6th, NYC

The theme of the 17th Annual Cultural Insights Forum in New York City is Reshaping Narratives: Diversity. Intersectionality. Media. The Cultural Insights Forum is the media industry’s leading research- and strategy-driven conference, attracting over 300 top executives in distribution, marketing, advertising, and more.

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3AF 2017 Asian Marketing Summit-- Early Bird Registration Ends in 5 Days

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Register now to be part of the all-new Diversity Best Practices Inclusion Index


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Last Chance for Early Bird Pricing for 3AF 2017 Asian Marketing Summit/Price goes up May 1

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