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President, Multicultural Marketing Resources, Inc.

 

Speakers Showcase

Towan Isom

Isom Global Strategies
Towan Isom is the President and CEO of Isom Global Strategies (IGS), a strategic communications firm in Washington, DC. With 20 employees, Towan started IGS in her basement and has grown the company to a 4million small business in 4 years. View Profile

Meet the Expert

Campbell-Communications, Inc.

Our primary goal is to deliver professionally conducted research with insightful outcomes. Based on our decades of practical experience we also provide sound strategy development. Our services represent a wide range of methodologies including: moderating, ethnography, storytelling, on-premise/environmental interviews, plus IDIs and executive interviews. We’ve used these approaches as tools for the development of effective marketing and advertising strategies, to indentify prime audiences with crystal clarity, concept evaluation for new products, and the assessment of advertising communications through its various stages of development. Our mission is to help our clients identify new business opportunities, provide recommendations and offer guidance for B2C and B2B communications that resonate and achieve the established communications objectives. Our professionally performed services are what distinguish Campbell Communications from our competition. Our experience and unique ability to customize traditional approaches to meet a specific challenge is a key foundation component of our core principles.... View Profile

Featured Events

April 27-29, 2015
2015 AHAA "Redefining Relevance” Conference, April 27 - 29, 2015

"Redefining Relevance" is the theme of the next annual conference of "AHAA: The Voice of Hispanic Marketing" taking place in Miami from April 27 to 29, 2015. With the marketing landscape constantly evolving to keep up with dramatically changing demographics, new strategies are tested, new models of data collection are created, and return on investment (ROI) is scrutinized to ensure proper budgetary allocations. However, the most successful marketing campaigns consistently hit home runs in one area: Relevance. Relevant messaging, creative, and delivery are all necessary to forge meaningful relationships and win brand loyalty of Hispanics, America's most powerful demographic.

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Job Opportunities

Account Executive, LatinTRENDS, New York, NY

LatinTRENDS is a multi-media company whose mission is to inform, entertain and inspire the forward thinking.

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Public Relations/Sales/Marketing Intern, Multicultural Marketing Resources, Inc., New York, NY

The intern will assist the President and the sales/marketing assistant in all day-to-day duties.

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Featured Articles

Treating Oral Health Disparities Among Latino Children Informed by Research in Washington State, Presented at NOHC

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Ethnic Technologies Director wins Marketing EDGE Rising Star Award

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Steven Millerman, President, EMCAY Joins Multicultural Marketing Resources' Speakers Showcase